Lieutenant General Sir Arthur Edward Aveling Holland, KCB, KCMG, DSO, MVO (13 April 1862 – 7 December 1927) was a British Army officer and Conservative and Unionist politician.

Born the son of Major General Butcher, Butcher changed his surname to Holland in 1910.^[2] Holland was, after graduating from the Royal Military Academy at Woolwich, commissioned into the Royal Artillery in May 1880.^[3][4]

He served in the Second Boer War and then became Assistant Military Secretary to the Governor and Commander-in-Chief of Malta in 1903 before holding a similar role at the War Office from 1910.^[3] In 1912 he was appointed commandant of the Royal Military Academy, Woolwich.^[3] He also served in the First World War, becoming Commander Royal Artillery for the 8th Division, in which capacity he took part in the Battle of Neuve Chapelle in March 1915.^[2] In July 1915 he became Commander Royal Artillery for VII Corps and in September 1915 he was appointed General Officer Commanding 1st Division.^[2] He continued his war service as Commander Royal Artillery for the Third Army from June 1916 and as General Officer Commanding I Corps from February 1917 before retiring in 1920.^[3]

Holland was Member of Parliament for Northampton from 1924 until his death in 1927.^[3] The consequent by-election for his seat was won by the Labour candidate Cecil Malone.

Arthur Holland married Mary Kate Duval; they had one daughter.^[2] He died in 1927 and was interred in Greenwich Cemetery.^[5]