Banyan_Tree_Holdings

Banyan Tree Holdings

Banyan Tree Holdings

Singaporean multinational hospitality brand

Banyan Tree Holdings Limited (also known as Banyan Tree Group) is a Singaporean multinational hospitality brand that manages and develops resorts, hotels and spas in Asia, America, Africa and the Middle East established in 1994.[1]

Quick Facts Trade name, Company type ...

History

The first Banyan Tree location in Phuket, Thailand

Banyan Tree started when founder Ho Kwon Ping and his wife Claire Chiang came across a plot of land while they were on holiday in Bang Tao Bay, on the western coast of Phuket in the Andaman Sea. They purchased the land and embarked on a regeneration programme, reintroducing indigenous plants. Ten years later in 1994, the first resort Banyan Tree Phuket was built.[citation needed]

In 2009, Banyan Tree Global Foundation was created as part of Banyan Tree Holdings Limited. In December 2016, Banyan Tree entered into a partnership with a French hospitality company Accor. As part of the deal, Accor would invest €16 million to Banyan Tree in exchange for a 5% stake in the company, with an option to purchase an additional 5% stake.[2]

In May 2019, Banyan Tree announced its first resort in Singapore on a 4.6 hectares (11 acres) site in Mandai.[3]

Brands

As of July 2023, the company operates 70 resorts and hotels. Under its management are also 63 spas, 64 retail galleries, and three championship golf courses in 23 countries.[4] Banyan Tree currently markets its properties under ten brands, including Banyan Tree, Angsana, Laguna, Cassia, Dhawa, Garrya, Homm, Baynan Tree Escape, Banyan Tree Veya, and Folio.[5][6]

See also

References

  1. [1]
    "Banyan Tree Group Unveils New HOMM Brand with First Location in Phuket, Thailand" (PDF). Banyan Tree Group. 10 January 2022. Retrieved 15 March 2022.
  2. [2]
    Banyan Tree and AccorHotels announce strategic partnership Accor, 7 December 2016
  3. [3]
    Banyan Tree's Ho Kwon Ping Singapore Tatler, 17 May 2019
  4. [4]
    ttgasia.com
  5. [5]
    "Hotels & Resorts - Banyan Tree". www.banyantree.com. Retrieved 15 March 2022.
  6. [6]
    "The curious case of Banyan Tree Hotels & Resorts and its relentless growth". The Peak. Retrieved 28 July 2023.

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