Blu_Products

BLU Products

BLU Products

American mobile phone rebrander

Not to be confused with Blu (Italian company).
For the fictional company, see Team Fortress 2.

BLU Products (stylized as BLÜ) is an American company, headquartered in Miami. The name BLU stands for Bold Like Us. BLU rebrands low-cost mobile phones manufactured by Chinese ODMs such as Koobee,[2] QiKU,[3] Gionee, Doogee and Tinno Mobile.

Quick Facts Industry, Founded ...

History

BLU Products, founded by Samuel Ohev-Zion, was the fastest-growing mobile phone provider in the region, announcing its presence at CTIA Wireless 2011.[citation needed]

BLU products are present throughout Latin America, Central America, the United States, and all of the Caribbean. BLU sold 70,000 units in its first year in 2009, and rapidly became the leading mobile device brand in Latin America, selling 4.1 million units the following year.[4] In Aruba, Digicel introduced in September 2013 a low-cost BLU Android cellphone for the local market, going for only Afl.9 (approximately US$6) with a post-paid plan.[5] In May 2017, BLU became the official shirt sponsor of Spanish football club Valencia CF.[6]

Products

Android Devices

BLU currently produces several lines of Android devices.

More information Series, Description ...

Windows Phones

Sources:[10][11]

Feature Phones

BLU's feature phones have the bar or flip form factors.[15] Similar to their Android devices, BLU produces several series of feature phones.

More information Series, Description ...

Controversies

In August 2016, BlackBerry Limited filed a lawsuit against BLU for allegedly infringing 15 patents.[16]

Privacy data collection

In November 2016, security firm Kryptowire detected pre-loaded remote surveillance software on BLU phones sold online through Amazon and Best Buy.[17] In August 2017, Amazon pulled BLU Products from its website over security vulnerabilities that resulted in BLU consumer user data being covertly sent to China.[18] One month later, Amazon reinstated sales of BLU devices on their website.[19] CNET reported, "[Shanghai Adups Technology] Having access to the command and control channel -- a communications route between your device and a server -- allowed Adups to execute commands as if it's the user, meaning it could also install apps, take screenshots, record the screen, make calls and wipe devices without needing permission."[20] Even after Adups publicly reported the spyware to be a mistake, kryptowire discovered that the same vulnerability was still being utilized, except in a more covert manner, which was seen as part of a state-sponsored intelligence gathering campaign.[20]

The Federal Trade Commission (FTC) subsequently investigated the widely reported consumer privacy exploitation that was attributed to BLU. The FTC complaint charged that the "company and its co-owner and President Samuel Ohev-Zion misled consumers by falsely claiming that third parties were only collecting information from Blu user devices required to perform their requested services, and no more".[21] In April 2018, the FTC disclosed that their agency had reached a settlement with BLU where it alleged that "BLU misled consumers and put their personal data at risk."[22] A few months later, the FTC officially concluded that BLU "deceived consumers about the disclosure of their personal information"[23] and believed BLU "violated the Federal Trade Commission Act."[24] In September 2018, BLU was ordered to be legally bound to specific stipulations to settle their legal misconduct.[24] The settlement with the FTC "prohibited [BLU] from misrepresenting the extent to which they protect the privacy and security of personal information".[24] The FTC required BLU's security practices to be thoroughly and regularly analyzed for the following 20 years by an independent 3rd party security monitoring entity, and mandated that BLU to develop and maintain a "comprehensive security program" designed for both "new and existing" BLU devices.[24]

Due to the hidden spyware, reviewers have advised against BLU phones despite their low prices.[25][26]

References

  1. [1]
    Pierce, David (18 March 2013). "Meet the Tiny, Florida-Based Phone Maker that Thinks It Can Beat Samsung". The Verge. Retrieved 30 May 2013.
  2. [2]
    "Coosea Group (Koobee)'s Business Partners". Coosea Group (Koobee).
  3. [3]
    "Qiku Shakes Up The Asian Mobile Market With Revolutionary New Smartphones". Cision PR Newswire. 25 August 2015.
  4. [4]
    Pierce, David (18 March 2013). "Meet the tiny, Florida-based phone maker that thinks it can beat Samsung". The Verge.
  5. [5]
    "Digicel Aruba mobile phone price plan". Digicel. Archived from the original on 2013-12-03.
  6. [6]
    "BLU".
  7. [7]
    "Meet the BLU S1 - The First BLU phone for Sprint!". Best Cellular. Archived from the original on 2019-02-20. Retrieved 2019-02-19.
  8. [8]
    "BLU's S1 leaks on Sprint's site, may be the first BLU phone to come to the network". Android Police. 2017-09-07. Retrieved 2017-11-23.
  9. [9]
    "BLU Products Introduces "STUDIO C Series" Smartphone Lineup, with the Best Performance and Value Available in the Smartphone Marketplace, Bringing Freedom of Choice to Consumers".
  10. [10]
    "BLU Win HD LTE and Win Jr LTE Windows Phones in Europe". 11 August 2015.
  11. [11]
    "BLU Products expands Windows Phone collaboration with Microsoft by launching 4G LTE Windows Phones in Europe and India Markets". PRNewswire. BLU Products via PRNewswire. 11 August 2015. Retrieved 18 November 2016.
  12. [12]
    Vasile, Cosmin (11 August 2015). "BLU Launches Win HD LTE and Win JR LTE Windows Phones in India". Softpedia.
  13. [13]
    "BLU Win HD". GSM Arena.
  14. [14]
    "BLU Win JR". GSM Arena.
  15. [15]
    "Feature Phones". Bluproducts.com. Retrieved 2015-10-15.
  16. [16]
    Mullin, Joe (22 August 2016). "BlackBerry's new round of patent lawsuits targets BLU—and Android". Ars Technica. Retrieved 18 November 2016.
  17. [17]
    "Chinese company installed secret backdoor on hundreds of thousands of phones". 15 November 2016.
  18. [18]
    Shah, Saqib (1 August 2017). "Amazon removes Blu smartphones over 'security concerns'". Engadget.
  19. [19]
    "BLU makes its triumphant return to Amazon". Phandroid - Android News and Reviews. 2017-08-07. Retrieved 2017-08-08.
  20. [20]
    NG, Alfred (26 July 2017). "These cheap phones come at a price -- your privacy". CNET.
  21. [21]
    "Lesson of BLU: Make the right privacy, security calls when working with service providers". Federal Trade Commission. 2018-04-30. Retrieved 2019-02-27.
  22. [22]
    "Mobile Phone Maker BLU Reaches Settlement with FTC over Deceptive Privacy and Data Security Claims". Federal Trade Commission. 2018-04-30. Retrieved 2019-02-27.
  23. [23]
    "FTC Gives Final Approval to Settlement with Phone Maker BLU". Federal Trade Commission. 2018-09-10. Retrieved 2019-02-27.
  24. [24]
    "UNITED STATES OF AMERICA BEFORE THE FEDERAL TRADE COMMISSION: In the Matter of BLU PRODUCTS, INC., a corporation; and SAMUEL OHEV-ZION, individually and as owner and President of BLU PRODUCTS, INC.: DECISION AND ORDER DOCKET NO. C-4657" (PDF). Federal Trade Commission. 2018-09-06. Retrieved 2019-02-27.
  25. [25]
    "Why you should (And shouldn't) buy a phone from BLU". 26 January 2020.
  26. [26]
    "What You Need to Know About the Phones That Were Secretly Sending Data to China".
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