Children's_World_(retailer)

Children's World (retailer)

Children's World (retailer)

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Children's World Ltd was a British retail chain. It was established by Boots in 1987 and sold to Storehouse in 1996, when the stores were rebranded as Mothercare World.[1]

Quick Facts Founded, Fate ...

Format

The Children's World logo

At the time, Boots' larger high street stores sold a range of baby products, maternity and children's clothing. However the Children's World stores were a larger "superstore" format typically located on retail parks,[2] which sold a wider range of children's clothes, shoes, toys, baby products, nursery furniture. The stores also included a play area, hairdresser and a snack bar.[3][4]

Marketing

The logo resembled a pile of multicoloured building blocks.[5] The slogan was "Everything in the World for Children".[6]

Finances

A former Children's World store rebranded to Mothercare World in Croydon

By 1995 the retailer had 48 stores and a turnover of £105 million.[7] Storehouse acquired the business from Boots in 1996.[8][9]


References

  1. "Retail chain's bumpy trading unlikely to affect Irish stores". The Irish Times. Retrieved 2023-02-16.
  2. Children's World Ltd - Accounts 1995
  3. Storehouse needs to do more The Independent 21 November 1997

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