Digital Content Next (DCN) is a nonprofit international trade association for the digital content industry.

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DCN develops research, holds informational events and provides policy guidance. It was known as the Online Publishers Association (OPA) until May 2014.^[1]

Founded in 2001^[2][3] by Martin Nisenholtz, DCN is based in New York City. Nisenholtz served as the president of DCN until June 2006.^[4] Pam Horan served as DCN's president until May 2014,^[5] when Jason Kint was named CEO.^[6][7]

In September 2014, the OPA rebranded as Digital Content Next.^[8]

DCN produces proprietary research for its members, as well as for the public,^[9] works with U.S. and international regulators and policymakers on policy and other issues and concerns around digital media,^[10] digital advertising,^[11] disinformation,^[12] censorship,^[13][14] antitrust,^[15] privacy,^[16][17] and data usage.^[18][19] DCN publishes content on its website and in a weekly newsletter called InContext, which covers the business of digital media.^[20] DCN also hosts and participates in public and private forums to explore and advance key issues that impact digital content brands.^{[21][22][23][24][25][26][27][28][29][30][31][32][33][excessive citations]}

In September 2016, DCN announced the creation of a not-for-profit cooperative digital advertising marketplace called TrustX.^[34][35] This marketplace is a subsidiary of DCN and operates as a public benefit corporation (B Corp) for the sole objective of creating a sustainable future for trusted advertising. Founding companies included DCN members CBS Interactive, Condé Nast, ESPN, Hearst and News Corp.^[36]