Gamma.

gamma (media company)

gamma (media company)

American media company

Gamma (stylized as gamma. with a full stop) is an American media company founded in 2023 by former Apple executive Larry Jackson and record executive Ike Youssef.[1] Described as a competitor to major labels, the company acts as an alternative distributor for multimedia content by means of a prior acquisition of the technology platform Vydia.[2] Upon its launch in March of that year, the company's initial artists included Usher, Rick Ross, and Snoop Dogg, and later Sexyy Red and French Montana.[3][4][5] Jackson founded the company with US$1 billion in start-up capital with investment from billionaires including Todd Boehly, with "particular and [acute]" focus on Black culture.[6][7]

Quick Facts Founded, Founder ...

Artists

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Subsidiaries

References

  1. [1]
    "Larry Jackson Launches Gamma, Major Label Rival with Unprecedented Backing". Billboard.com.
  2. [2]
    Fazelpoor, Matthew (April 17, 2023). "After acquisition, what's next for Vydia?".
  3. [3]
    "Maybach Music Group Strikes Partnership with Gamma". Sheeshmedia.com.
  4. [4]
    Brown, Ann (August 30, 2023). "Apple, Larry Jackson, And The $1 Billion: The Machine Helping Program Sexxy Red". Moguldom.
  5. [5]
    "Larry Jackson Launches New 'Gamma' Music Company with Usher and Rick Ross". Variety.com. 8 March 2023.
  6. [6]
    Leight, Elias (August 8, 2023). "With Gamma, Larry Jackson Is Putting $1 Billion to Work for Black Culture". Billboard.
  7. [7]
    "Appes Money and Snoop Dogg's Songs Back this 1 Billion Startup". Bloomberg. 8 March 2023.
  8. [8]
    "Who Is Sexyy Red Signed To?". June 29, 2023.
  9. [9]
    "French Montana inks global partnership with Larry Jackson's $1bn-backed gamma". Music Business Worldwide. August 11, 2023.
  10. [10]
    "Maybach Music and Gamma Announce Partnership". Variety.com. 29 September 2023.
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