Heroes World Distribution

Heroes World Distribution Co., originally named Superhero Enterprises, was an American comic book distributor. It was founded by Ivan Snyder, active from 1975 to 1997, during the growth and consolidation of the direct market. Heroes World was acquired by Marvel Comics in late 1994 to act as the publisher's sole distributor. This ill-fated move, combined with other marketplace factors of the time, resulted in the financial failure of many other comics distributors and retailers — and the near collapse of the entire North American comic book market.

Heroes World Distribution Co.
FormerlySuperhero Enterprises
TypeComic book retailer and distributor
IndustryComics
Founded1975; 46 years ago (1975) in Randolph, New Jersey
FounderIvan Snyder
Defunct1997; 24 years ago (1997)
FateAcquisition by Marvel Comics
HeadquartersMorristown, New Jersey