HiQ is a nationwide British retailer of automobile tyres, and MoT car-servicing centres.

This article has multiple issues. Please help improve it or discuss these issues on the talk page. (Learn how and when to remove these template messages) This article relies excessively on references to primary sources. (August 2023) The topic of this article may not meet Wikipedia's notability guidelines for companies and organizations. (July 2018)

The company was created in July 1992 as HiQ Tyreservices by Goodyear Tire and Rubber Company.^[1]

It was the main sponsor of the British Touring Car Championship (BTCC) in 2008, 2009 and 2014. It supplies the tyres exclusively for the British police.^{[citation needed]}

The companies' outlets were improved in 2008.

It has around 100 service centres across the UK.^[2][3] The company headquarters are at Trident Court on the 148-acre Birmingham Business Park,^[4] around a half-mile south-west of junction 4 of the M6, accessed from the A452. This is also the headquarters of Dunlop Tyres UK, which moved to the site in May 2017.

Technicians are trained at the HiQ Training Academy. The company would like all of its employees to have the Automotive Technician Accreditation (ATA) qualification.^[5]

• ATS Euromaster
• List of tire companies