Jaynagarer_Moa
Jaynagarer Moa
Confectionery of West Bengal, India
Jaynagarer Moa (Bengali: জয়নগরের মোয়া) is a seasonal Bengali sweetmeat delicacy prepared from date palm jaggery and Kanakchur khoi. This variety of Moa originated in Jaynagar Majilpur of the South 24 Parganas district in the Indian state of West Bengal. It is now a popular sweet, being produced in Kolkata and elsewhere, sometimes with cheaper ingredients and chemical flavours.[1] Jaynagarer Moa was given a Geographical Indication tag in 2015[2] [3] which will enable the product to be protected from unauthorized uses and piracy.[4]