LinguaLeo

LinguaLeo

LinguaLeo

English language learning service


LinguaLeo is an English language learning platform for Russian, Turkish, and Brazilian Portuguese speakers. As of September 2020, it reported 23 million users.[1] LinguaLeo is available on the web, as Android,[2] iOS,[3] Windows Phone apps,[4] and as a browser extension.[5][6]

Quick Facts Type of site, Available in ...

Mechanics

The app assesses the user's language skills through a test and provides a personalized training program with grammar exercises and lessons to expand the vocabulary and improve understanding of written texts and spoken language.[7][8] The app library includes over 200,000 real-world materials to study: media articles, news, TED Talks,[9] songs, videos, stories, and jokes.[7][10] To motivate the users, LinguaLeo adds gamification mechanics through interaction with the app's mascot Leo the Lion.[10]

LinguaLeo is available as an Android, iOS, Windows Phone, and web applications,[7] and a browser extension. The data is synchronized across all devices.[11] A paid subscription provides access to extra courses, tutorials, and interactive training and allows one to add an unlimited number of words to the personal dictionary.[11]

History

LinguaLeo was launched as a web application in March 2010 by Russian entrepreneur Aynur Abdulnasurov and his four-person development team. The initial investments totaled $120,000.[12][5][13] In November 2010, the startup raised $200,000 in seed money from private investors.[13] From May to November 2021, LinguaLeo's user base grew from 90,000 to 500,000 users. It was considered one of the most prominent Russian startups[14] and won a Russian Venture Company competition in 2011.[15] By late 201, LinguaLeo reached the breakeven point.[16]

In 2012, LinguaLeo released its iOS, Android, and Windows Phone apps reaching 1,5 mil users.[7] It also received a $3 million investment from Runa Capital.[6][17] In December 2012, the company was rated first in the Russian Startup Rating.[18] In 2013, the company expanded to the Brazilian market. In Q4 2013, it reported 7 million users worldwide.[19] The Next Web named LinguaLeo the best Russian startup of 2013, and Microsoft named it the best Windows Phone app of 2014.[20][21]

See also


References

  1. ""During quarantine, the load increased 5 times, but we were ready." How Lingualeo moved to PostgreSQL with 23 million users". Prog.world. 2020-08-17. Retrieved 2021-02-13.
  2. "Android app". Google Play.
  3. "Nokia Conversations Software pack 40". conversations.nokia.ru. 5 February 2012. Archived from the original on 6 October 2014. Retrieved 9 October 2014.
  4. Anna, Kasyan; Daniil, Antonov (18 May 2012). Стартап в Москве — дороже, банальнее и никакой романтики. Forbes (in Russian). Retrieved 9 October 2014.
  5. Lavrentyeva, Natalya (14 June 2012). "Runa Capital инвестировал $3 млн в сервис изучения английского языка". cnews.ru (in Russian). Cnews. Archived from the original on 19 October 2014. Retrieved 9 October 2014.
  6. "Aynur Abdulnasyrov CEO & Founder of LinguaLeo Tools for learning foreign languages". rbth.com. Russia Beyond The Headlines. 14 June 2012. Archived from the original on 11 October 2014. Retrieved 12 October 2014.
  7. Mikhaylenko, Sergey (3 September 2014). "LinguaLeo выпустил программу подготовки к TOEFL и обновил мобильные приложения". apple-iphone.ru (in Russian). Archived from the original on 17 December 2014. Retrieved 9 October 2014.
  8. Krauzova, Elena (7 October 2014). "Предприниматель Айнур Абдулнасыров: язык до IPO доведет?". Firrma.ru (in Russian). Archived from the original on 14 February 2016. Retrieved 12 October 2014.
  9. Avshalumova, Rimma (29 March 2013). Английскому научит интернет. Vedomosti (in Russian). Retrieved 12 October 2014.
  10. "Pruffi: 30 самых перспективных стартапов Рунета и IT". Slon.ru (in Russian). Pruffi. 29 March 2013. Retrieved 9 October 2014.
  11. "Учить английский язык с LinguaLeo теперь можно на Android". Ferra.ru (in Russian). 11 December 2012. Archived from the original on 17 October 2014. Retrieved 25 November 2012.
  12. "Опубликован рейтинг российских стартапов RUSSIAN STARTUP RATING 2012". Rusbase.vc (in Russian). 11 December 2012. Archived from the original on 19 October 2014. Retrieved 12 October 2014.
  13. "Вице-президент Evernote стал операционным директором Lingualeo". Firrma.ru (in Russian). 18 February 2014. Archived from the original on 18 October 2014. Retrieved 12 October 2014.
  14. Lashkov, Alexandr (24 June 2014). "Сервис для изучения языков LinguaLeo возглавит бывший топ-менеджер Evernote". ria.ru (in Russian). Siliconrus.com. Archived from the original on 30 July 2015. Retrieved 12 October 2014.

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