Macron (sportswear)


Macron S.p.A. is an Italian sporting apparel company, based in Crespellano, Bologna. It is considered a European leader in the production of active sportswear.[2]

Macron S.p.A.
TypePrivate
IndustryTextile
Founded1971; 50 years ago (1971)
Headquarters,
Italy
Key people
  • Francesco Bormioli
  • (President)
  • Gianluca Pavanello
  • (CEO)
Products
Revenue 97,8mln€ (2018)[1]
Number of employees
320
Websitemacron.com

Macron operates in three main business areas:

History


Persepolis' first kit in 2014-15

Macron was founded in 1971 as a distributor of American sportswear brands in Italy.[2] A major expansion of the organization took place in 1994, coincident with relocation and consolidation to Crespellano.[2]

Macron began providing teamwear to professional football in 2001, its first contract being with Bologna.[2] Expansion beyond the domestic Italian market began in 2005.[2]

In 2014, Macron secured a four-year agreement with Bolton Wanderers for naming rights to their home stadium, resulting in renaming in July 2014 to Macron Stadium.[3] Macron supplanted Reebok as the stadium namesake, and will provide the club's kit.[3]

Corporate governance


As of 2014, Macron's chief executive officer (CEO) was Gianluca Pavanello.[4] and the company's president was Francesco Bromioli.[5]

Sponsorships and customers


Macron sponsors or make a variety of organizations, teams and, events. In many cases, the wording of published accounts does not make a clear demarcation between a case where a team has purchased kit (aka uniforms or strip) versus those whose kit has been provided as a matter of sponsorship. The following is a partial list of these sponsorship/customer relationships.

Associations

Australian rules football

Baseball

Basketball

National teams
Club teams

Football

International confederations

National teams
Africa
Europe
Asia
Americas
Domestic leagues
Referees

Macron is also the official referee kits supplier for the leagues:

Club teams

Albania

Algeria

Aruba

Australia

Austria

Bahrain

Belgium

Belarus

Bosnia and Herzegovina

Canada

Chile

Croatia

Cyprus

Czech Republic

Denmark

  • AaB from (2021/22)

Egypt

England

France

Germany

Greece

Hong Kong

Hungary

Iceland

Ireland

Italy

Kosovo[a]

Kuwait

Latvia

Lebanon

Lithuania

Luxembourg

North Macedonia

Malawi

Mali

Malta

Morocco

The Netherlands

Norway

Northern Ireland

Oman

Poland

Portugal

Romania

Russia

Rwanda

  • Gasogi United FC

Saudi Arabia

Scotland

Serbia

Singapore

Slovenia

Slovakia

South Korea

Spain

Sweden

Switzerland

Tunisia

Turkey

Ukraine

  • FC ODEK
  • FC Uzhorod
  • FC Sevliush
  • SC Hatne

United Arab Emirates

  • Dibba Al Hisn SC

United States

Uzbekistan

Wales

Futsal

Domestic Leagues
  • South Australian Futsal League
  • Adelaide Fusion Futsal Club
  • Gepps Cross Knights Futsal Club
  • Pro Futsal Macron state futsal league
Club teams

Handball

National teams
Club teams

Rugby Union

National teams
Club teams

Rugby League

Weightlifting

Volleyball

National teams
Club teams

Wheelchair power hockey

  • Warriors Viadana Wheelchair Hockey

Notes and references


Notes

a. ^ Kosovo is the subject of a territorial dispute between the Republic of Kosovo and the Republic of Serbia. The Republic of Kosovo unilaterally declared independence on 17 February 2008. Serbia continues to claim it as part of its own sovereign territory. The two governments began to normalise relations in 2013, as part of the 2013 Brussels Agreement. Kosovo is currently (this note self-updates) recognized as an independent state by 98 out of the 193 United Nations member states. In total, 113 UN member states recognized Kosovo at some point, of which 15 later withdrew their recognition.

References