Mark_Zuckerberg_book_club

Mark Zuckerberg book club

Mark Zuckerberg book club

Club on Facebook


Mark Zuckerberg book club (aka A Year of Books) was an online book club hosted by Mark Zuckerberg through his personal Facebook account started in January 2015.[1] Zuckerberg made a book recommendation every two weeks for a year to his millions of Facebook followers.[2][3]

Zuckerberg came up with the idea as part of his New Year's Resolution for 2015 after Cynthia Greco, the Audience Development Manager for MediaOnePA/York Newspaper Company, suggested that Zuckerberg read a new book every month.[4] Zuckerberg modified the idea to one book every two weeks and books which "emphasize learning about new cultures, beliefs, histories and technologies."[1]

Book club selections

More information Date, Author ...

Reception

The Atlantic wrote that it "has the potential to be Oprahesque in its influence on book sales", in reference to the Oprah Book Club after the first selection by Moisés Naím caused Amazon's stock to sell out.[28] An article in The New Yorker made a similar comparison to Oprah.[29] The Associated Press noted that the second selection by Steven Pinker did not result in any increase in sales according to Nielsen BookScan data.[2]


References

  1. Amit Chowdhry (January 5, 2015). "Mark Zuckerberg Starts A Book Club As His New Year's Resolution". Forbes. Retrieved February 2, 2015.
  2. "Mark Zuckerberg makes 3rd book club pick". Denver Post. Associated Press. February 2, 2015. Archived from the original on February 3, 2015. Retrieved February 2, 2015.
  3. Feloni, Richard (February 5, 2018). "Twenty-three books Mark Zuckerberg thinks everyone should read". The Independent. Retrieved July 21, 2023.
  4. Zuckerberg, Mark (January 2, 2015). "My challenge for 2015 is to read a new book..." Facebook. Archived from the original on 2015-08-23.
  5. Rhiannon Williams (1 February 2015). "Mark Zuckerberg's Year of Books: the full list". The Daily Telegraph. Retrieved February 2, 2015.
  6. Claire Armitstead (February 19, 2015). "Mark Zuckerberg's book club fights US fear of vaccination". The Guardian. Retrieved February 19, 2015.
  7. Richard Feloni (March 3, 2015). "Why Mark Zuckerberg thinks everyone can learn something from Pixar". Business Insider. Retrieved April 19, 2015.
  8. Alison Flood (March 19, 2015). "Mark Zuckerberg book club tackles the philosophy of science". The Guardian. Retrieved April 19, 2015.
  9. Richard Feloni (April 16, 2015). "Why Mark Zuckerberg is reading Hank Paulson's new book about China". Business Insider. Retrieved April 19, 2015.
  10. Richard Feloni (May 14, 2015). "Why Mark Zuckerberg wants everyone to read 'The New Jim Crow'". Business Insider. Retrieved June 20, 2015.
  11. Alix Jean-Pharuns (July 10, 2015). "Why Are Elon Musk and Mark Zuckerberg Reading Utopian Sci-Fi?". Vice. Retrieved August 12, 2015.
  12. Richard Feloni (August 12, 2015). "Why Mark Zuckerberg wants everyone to read this book about religion". Business Insider. Retrieved August 12, 2015.
  13. Richard Feloni (September 1, 2015). "Why Mark Zuckerberg wants everyone to read about how the poor spend their money". Business Insider. Retrieved September 17, 2015.
  14. Richard Feloni (September 15, 2015). "Why Mark Zuckerberg wants everyone to read about the origins of global poverty". Business Insider. Retrieved September 17, 2015.
  15. Richard Feloni (September 29, 2015). "Why Mark Zuckerberg wants everyone to read this book about 'idea sex'". Business Insider. Retrieved October 23, 2015.
  16. Adrienne LaFrance (January 5, 2015). "Mark Zuckerberg's Book Club Could Be (Much) Bigger Than It Looks". The Atlantic. Retrieved February 2, 2015.
  17. Lizzie Widdicombe (January 19, 2015). "The Zuckerberg Bump". The New Yorker. Retrieved February 2, 2015.

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