Opinion polling for the 1992 United Kingdom general election


In the run up to the 1992 United Kingdom general election, various organisations carried out opinion polling to gauge voting intention in the United Kingdom. Results of such polls are displayed in this article. The date range for these opinion polls are from the 1987 election to 8 April 1992.

Almost every poll leading up to polling day predicted either a hung parliament with Labour the largest party, or a small Labour majority of around 19 to 23. Polls on the last few days before the country voted predicted a very slim Labour majority.[1] After the polls closed, the BBC and ITV exit polls still predicted that there would be a hung parliament and "that the Conservatives would only just get more seats than Labour".[2]

With opinion polls at the end of the campaign showing Labour and the Conservatives neck and neck, the actual election result was a surprise to many in the media and in polling organisations. The apparent failure of the opinion polls to come close to predicting the actual result led to an inquiry by the Market Research Society. Following the election, most opinion polling companies changed their methodology in the belief that a 'Shy Tory Factor' affected the polling.

Graphical summary


UK opinion polling for the 1992 election (trendline is local regression)
  Conservative
  Labour
  Liberal-SDP Alliance
  Liberal Democrats
  SDP

Results


All data is from the UK Polling Report.[3]

1992

Survey end date Pollster / Client Con Lab Lib Dem Lead
8 Apr 1992 General Election Results[4] 42.8% 35.2% 18.3% 7.6%
8 Apr 1992 NOP/Independent 39% 42% 17% 3%
8 Apr 1992 Gallup/Telegraph 38.5% 38% 20% 0.5%
8 Apr 1992 MORI/Times 38% 39% 20% 1%
7 Apr 1992 ICM/Guardian 38% 38% 20% Tie
7 Apr 1992 Harris/ITN 38% 40% 18% 2%
6 Apr 1992 MORI/YTV 37% 40% 20% 3%
4 Apr 1992 Harris/Express 37% 38% 21% 1%
4 Apr 1992 Harris/Observer 38% 40% 17% 2%
3 Apr 1992 NOP/Mail on Sunday 35% 41% 20% 6%
3 Apr 1992 MORI/Sunday Times 37% 39% 21% 2%
3 Apr 1992 Gallup/Sunday Telegraph 37.5% 37.5% 21% Tie
3 Apr 1992 NOP/Independent on Sunday 38% 41% 17% 3%
3 Apr 1992 ICM/PA 36.2% 38.7% 20.4% 2.5%
1 Apr 1992 ICM/Sunday Express 37% 39% 19% 2%
1 Apr 1992 Gallup/Telegraph 38% 37.5% 20.5% 0.5%
31 Mar 1992 NOP/Independent 37% 39% 19% 2%
31 Mar 1992 Neilsen 39.8% 39.6% 17.2% 0.2%
31 Mar 1992 Harris/ITN 35% 41% 19% 6%
30 Mar 1992 ICM/Guardian 37% 41% 18% 4%
30 Mar 1992 Harris/Express 40% 39% 17% 1%
29 Mar 1992 MORI/Times 35% 42% 19% 7%
28 Mar 1992 Audience Selection 37% 39% 19% 2%
28 Mar 1992 NOP/Independent on Sunday 39% 40% 16% 1%
27 Mar 1992 NOP/Mail on Sunday 37% 41% 18% 4%
27 Mar 1992 MORI/Sunday Times 38% 40% 20% 2%
27 Mar 1992 Harris/Observer 40% 38% 17% 2%
25 Mar 1992 ICM/Sunday Express 36% 38% 20% 2%
25 Mar 1992 NOP/Independent 39% 42% 14% 3%
24 Mar 1992 Gallup/Telegraph 40% 40.5% 16.5% 0.5%
24 Mar 1992 MORI 38% 41% 17% 3%
24 Mar 1992 ICM/Guardian 39% 40% 17% 1%
23 Mar 1992 NMR/EUR 38% 39% 19% 1%
23 Mar 1992 Harris/Express 43% 38% 15% 5%
23 Mar 1992 Harris/ITN 38% 42% 16% 4%
21 Mar 1992 MORI/Times 38% 41% 17% 3%
21 Mar 1992 NOP/Independent on Sunday 38% 40% 16% 2%
20 Mar 1992 NOP/Mail on Sunday 39% 41% 15% 2%
20 Mar 1992 MORI/Sunday Times 38% 41% 19% 3%
20 Mar 1992 Harris/Observer 40% 39% 17% 1%
18 Mar 1992 ICM/Sunday Express 37% 42% 16% 5%
18 Mar 1992 Gallup/Telegraph 40.5% 38.5% 18% 2%
17 Mar 1992 NOP/Independent 38% 42% 17% 4%
16 Mar 1992 ICM/Guardian 38% 43% 16% 5%
16 Mar 1992 Harris/Express 41% 38% 17% 3%
13 Mar 1992 MORI/Times 38% 43% 16% 5%
13 Mar 1992 Harris/Express 39% 40% 16% 1%
13 Mar 1992 Harris/LWT 37% 41% 17% 4%
13 Mar 1992 MORI/Sunday Times 40% 39% 16% 1%
13 Mar 1992 NOP/Independent on Sunday 40% 41% 14% 1%
12 Mar 1992 ICM/Sunday Express 39% 40% 16% 1%
12 Mar 1992 MORI/Times 38% 41% 16% 3%
12 Mar 1992 Harris/Observer 40% 43% 12% 3%
11 Mar 1992 Gallup 41% 38.5% 15% 2.5%
10 Mar 1992 NOP/Mail on Sunday 41% 40% 15% 1%
7 Mar 1992 Gallup/Telegraph 37% 38% 20% 1%
7 Mar 1992 NOP/Mail on Sunday 38% 41% 16% 3%
6 Mar 1992 ICM/Guardian 39% 42% 15% 3%
2 Mar 1992 Harris/Observer 39% 40% 14% 1%
25 Feb 1992 Gallup/Telegraph 38.5% 38.5% 18.5% Tie
25 Feb 1992 Gallup/Telegraph 37% 37.5% 20% 0.5%
23 Feb 1992 MORI/Sunday Times 39% 40% 18% 1%
22 Feb 1992 Audience Selection 36% 38% 18% 2%
18 Feb 1992 ICM/Daily Mail 38% 41% 17% 3%
17 Feb 1992 Gallup/Telegraph 39% 37% 19% 2%
14 Feb 1992 NOP/Independent 38% 42% 15% 4%
13 Feb 1992 ICM/Sunday Express 40% 39% 16% 1%
11 Feb 1992 Harris/Observer 39% 40% 15% 1%
8 Feb 1992 Gallup/Telegraph 40% 37.5% 17.5% 2.5%
7 Feb 1992 ICM/Guardian 40% 40% 16% Tie
6 Feb 1992 NOP/Independent on Sunday 38% 42% 15% 4%
3 Feb 1992 Harris/Express 39% 40% 17% 1%
28 Jan 1992 Gallup/Telegraph 42.5% 37.5% 14% 5%
26 Jan 1992 Gallup/Telegraph 38% 39.5% 17.5% 1.5%
25 Jan 1992 Audience Selection 40% 40% 15% Tie
23 Jan 1992 ICM/Daily Mail 41% 40% 13% 1%
21 Jan 1992 Harris/Express 41% 40% 14% 1%
21 Jan 1992 Gallup/Telegraph 40% 38% 16.5% 2%
17 Jan 1992 MORI/Sunday Times 42% 39% 16% 3%
16 Jan 1992 ICM/Sunday Express 41% 42% 14% 1%
13 Jan 1992 Harris/Observer 42% 43% 13% 1%
13 Jan 1992 Gallup/Telegraph 42% 37.5% 16% 4.5%
11 Jan 1992 NOP/Independent 40% 43% 13% 3%
8 Jan 1992 ICM/Guardian 42% 41% 12% 1%
8 Jan 1992 NOP/Independent on Sunday 40% 45% 12% 5%

1991

Survey end date Pollster / Client Con Lab Lib Dem Lead
27 Dec 1991 MORI/Sunday Times 38% 44% 14% 6%
15 Dec 1991 Gallup/Sunday Telegraph 42% 41.5% 13% 0.5%
13 Dec 1991 NOP/Independent on Sunday 41% 40% 14% 1%
7 Dec 1991 ICM/Guardian 39% 42% 14% 3%
5 Dec 1991 MORI/Times 40% 43% 12% 3%
2 Dec 1991 Gallup/Telegraph 39.5% 37% 19% 2.5%
2 Dec 1991 Audience Selection 39% 40% 16% 1%
25 Nov 1991 MORI/Sunday Times 40% 42% 15% 2%
25 Nov 1991 NOP/Independent 40% 41% 15% 1%
23 Nov 1991 MORI/Sunday Times 41% 43% 13% 2%
23 Nov 1991 ICM/Daily Mail 39% 41% 16% 2%
14 Nov 1991 Harris/Observer 39% 44% 13% 5%
9 Nov 1991 ICM/Guardian 41% 43% 13% 2%
4 Nov 1991 Gallup/Telegraph 36% 44% 15.5% 8%
1 Nov 1991 MORI/Sunday Times 42% 41% 13% 1%
28 Oct 1991 Audience Selection 37% 42% 16% 5%
27 Oct 1991 Harris/Observer 39% 45% 12% 6%
26 Oct 1991 ICM/Daily Mail 40% 42% 13% 2%
21 Oct 1991 MORI/Sunday Times 39% 45% 12% 6%
21 Oct 1991 NOP/Independent 39% 45% 12% 6%
17 Oct 1991 Harris/Observer 39% 46% 12% 7%
12 Oct 1991 ICM/Guardian 41% 43% 12% 2%
5 Oct 1991 NOP/Independent on Sunday 39% 46% 13% 7%
4 Oct 1991 Gallup/Telegraph 39.5% 41.5% 15% 2%
3 Oct 1991 ICM/PA 40% 42% 13% 2%
30 Sep 1991 Gallup/Telegraph 42% 38% 15% 4%
30 Sep 1991 Audience Selection 41% 37% 14% 4%
28 Sep 1991 ICM/Daily Mail 40% 42% 14% 2%
26 Sep 1991 Harris/Observer 40% 41% 13% 1%
26 Sep 1991 NOP/Mail on Sunday 40% 39% 16% 1%
24 Sep 1991 MORI/Sunday Times 39% 39% 17% Tie
23 Sep 1991 Gallup/Sunday Telegraph 40% 38.5% 16% 1.5%
23 Sep 1991 NOP/Independent 39% 42% 14% 3%
20 Sep 1991 MORI/Sunday Times 39% 43% 14% 4%
14 Sep 1991 ICM/Guardian 39% 39% 17% Tie
13 Sep 1991 ICM/Sunday Express 41% 37% 17% 4%
12 Sep 1991 Harris/Observer 43% 38% 16% 5%
7 Sep 1991 NOP/Independent on Sunday 41% 39% 15% 2%
2 Sep 1991 Gallup/Telegraph 39.5% 35% 19.5% 4.5%
27 Aug 1991 MORI/Sunday Times 42% 40% 14% 2%
24 Aug 1991 ICM/Daily Mail 40% 43% 12% 3%
19 Aug 1991 NOP/Independent 38% 44% 12% 6%
15 Aug 1991 Harris/Observer 40% 41% 14% 1%
10 Aug 1991 ICM/Guardian 36% 45% 16% 9%
5 Aug 1991 Gallup/Telegraph 36% 41% 16.5% 5%
1 Aug 1991 Audience Selection 39% 40% 15% 1%
29 Jul 1991 Audience Selection 35% 43% 15% 8%
24 Jul 1991 ICM/Express 38% 44% 13% 6%
22 Jul 1991 MORI/Sunday Times 38% 43% 15% 5%
20 Jul 1991 ICM/Daily Mail 37% 44% 16% 7%
18 Jul 1991 Harris/Observer 39% 42% 14% 3%
15 Jul 1991 NOP/Independent 39% 43% 13% 4%
6 Jul 1991 ICM/Guardian 37% 43% 16% 6%
1 Jul 1991 Gallup/Telegraph 37% 40.5% 17% 3.5%
27 Jun 1991 NOP/Mail on Sunday 41% 42% 13% 1%
24 Jun 1991 MORI/Sunday Times 39% 41% 15% 2%
21 Jun 1991 ICM/Daily Mail 35% 44% 17% 9%
21 Jun 1991 MORI/Sunday Express 39% 38% 17% 1%
17 Jun 1991 NOP/Independent 37% 45% 14% 8%
13 Jun 1991 Harris/Observer 35% 45% 16% 10%
8 Jun 1991 ICM/Guardian 34% 44% 17% 10%
3 Jun 1991 Gallup/Telegraph 33.5% 41.5% 21% 8%
2 Jun 1991 Harris/TV-AM 36% 43% 15% 7%
1 Jun 1991 NMR/Independent on Sunday 37% 43% 16% 6%
1 Jun 1991 Audience Selection 41% 42% 13% 1%
28 May 1991 MORI/Sunday Times 37% 43% 16% 6%
25 May 1991 ICM/Daily Mail 37% 41% 16% 4%
20 May 1991 NOP/Independent 36% 44% 15% 8%
18 May 1991 Audience Selection 39% 39% 19% Tie
16 May 1991 Harris/Observer 38% 42% 16% 4%
11 May 1991 ICM/Guardian 37% 43% 16% 6%
6 May 1991 Gallup/Telegraph 38.5% 38% 18% 0.5%
29 Apr 1991 Audience Selection 43% 38% 14% 5%
27 Apr 1991 NMR/Independent on Sunday 47% 37% 14% 10%
27 Apr 1991 ICM/Daily Mail 39% 41% 14% 2%
26 Apr 1991 Harris/Sunday Express 41% 41% 14% Tie
26 Apr 1991 Gallup/Sunday Telegraph 42% 39% 14% 3%
22 Apr 1991 MORI/Sunday Times 42% 40% 15% 2%
22 Apr 1991 NOP/Independent 41% 41% 13% Tie
18 Apr 1991 Harris/Observer 40% 40% 14% Tie
6 Apr 1991 ICM/Guardian 39% 43% 13% 4%
3 Apr 1991 ICM/Express 38% 40% 19% 2%
30 Mar 1991 Gallup/Telegraph 39.5% 34.5% 18% 5%
25 Mar 1991 MORI/Sunday Times 40% 40% 16% Tie
24 Mar 1991 ICM/Daily Mail 41% 40% 15% 1%
22 Mar 1991 MORI/Sunday Express 38% 44% 15% 6%
21 Mar 1991 ICM/Express 37% 40% 14% 3%
14 Mar 1991 Harris/Observer 40% 39% 17% 1%
12 Mar 1991 Audience Selection 44% 32% 19% 12%
11 Mar 1991 NOP/Independent 38% 39% 18% 1%
9 Mar 1991 ICM/Guardian 39% 40% 16% 1%
8 Mar 1991 MORI/Sunday Express 41% 37% 16% 4%
5 Mar 1991 NOP 43% 38% 11% 5%
4 Mar 1991 Harris/Observer 47% 39% 9% 8%
1 Mar 1991 Gallup/Telegraph 45% 36.5% 13% 8.5%
25 Feb 1991 MORI/Sunday Times 44% 41% 11% 3%
23 Feb 1991 ICM/Daily Mail 44% 43% 9% 1%
16 Feb 1991 NMR/Independent on Sunday 47% 40% 8% 7%
14 Feb 1991 Harris/Observer 46% 42% 8% 4%
13 Feb 1991 NOP/Independent 45% 42% 9% 3%
9 Feb 1991 ICM/Guardian 44% 42% 9% 2%
4 Feb 1991 Gallup/Telegraph 42% 42.5% 10% 0.5%
4 Feb 1991 Audience Selection 46% 39% 8% 7%
3 Feb 1991 Harris/Observer 47% 39% 9% 8%
28 Jan 1991 Audience Selection 51% 34% 8% 17%
21 Jan 1991 MORI/Sunday Times 46% 41% 9% 5%
17 Jan 1991 Harris/Observer 46% 41% 9% 5%
14 Jan 1991 NOP/Independent 43% 44% 8% 1%
12 Jan 1991 ICM/Guardian 43% 43% 10% Tie
11 Jan 1991 Harris/ITN 47% 41% 7% 6%
10 Jan 1991 MORI/Times 44% 42% 11% 2%
7 Jan 1991 Gallup/Telegraph 43% 41.5% 10% 1.5%
6 Jan 1991 Audience Selection 39% 43% 11% 4%

1990

Survey end date Pollster / Client Con Lab Lib Dem SDP Lead
28 Dec 1990 MORI/Sunday Times 41% 45% 9% 4%
13 Dec 1990 Harris/Observer 44% 40% 10% 4%
10 Dec 1990 Gallup/Telegraph 43% 40.5% 10.5% 2.5%
10 Dec 1990 NOP/Independent 47% 42% 7% 5%
8 Dec 1990 ICM/Guardian 45% 43% 9% 2%
3 Dec 1990 Audience Selection 49% 36% 9% 13%
1 Dec 1990 NMR/Independent on Sunday 48% 40% 8% 8%
28 Nov 1990 Harris/ITN 49% 38% 9% 11%
27 Nov 1990 John Major becomes leader of the Conservative Party and Prime Minister
26 Nov 1990 Audience Selection 44% 37% 12% 7%
26 Nov 1990 Gallup/Telegraph 44% 41% 10% 3%
26 Nov 1990 NOP/Independent 49% 38% 9% 11%
23 Nov 1990 Gallup/Sunday Telegraph 43% 41.5% 11% 1.5%
23 Nov 1990 ICM/Sunday Correspondent 46% 40% 10% 6%
19 Nov 1990 MORI/Sunday Times 38% 46% 12% 8%
19 Nov 1990 Gallup/Telegraph 36% 44.5% 10.5% 8.5%
19 Nov 1990 NOP/Independent 40% 45% 11% 5%
18 Nov 1990 Gallup /Sunday Telegraph 35% 48% 11% 13%
17 Nov 1990 NMR/Independent on Sunday 42% 44% 11% 2%
16 Nov 1990 MORI/Sunday Times 37% 48% 11% 11%
16 Nov 1990 ICM/Sunday Correspondent 37% 49% 9% 12%
15 Nov 1990 Harris/ITN 34% 49% 13% 15%
15 Nov 1990 Harris/Observer 34% 49% 13% 15%
15 Nov 1990 MORI/Times 41% 45% 10% 4%
14 Nov 1990 NOP/Independent 32% 46% 15% 14%
10 Nov 1990 ICM/Guardian 33% 49% 13% 16%
3 Nov 1990 NMR/Independent on Sunday 32% 49% 13% 17%
3 Nov 1990 NOP/Mail on Sunday 30% 51% 12% 21%
29 Oct 1990 Audience Selection 36% 40% 13% 4%
29 Oct 1990 Gallup/Telegraph 31.5% 46% 15.5% 14.5%
28 Oct 1990 Harris/Observer 32% 48% 14% 16%
27 Oct 1990 ICM/Sunday Correspondent 34% 44% 14% 10%
22 Oct 1990 MORI/Sunday Times 33% 49% 14% 16%
22 Oct 1990 NOP/Independent 35% 45% 15% 10%
13 Oct 1990 ICM/Guardian 36% 49% 9% 13%
1 Oct 1990 Gallup/Sunday Telegraph 31.5% 46% 14% 14.5%
29 Sep 1990 NMR/Independent on Sunday 33% 52% 10% 19%
24 Sep 1990 MORI/Sunday Times 38% 45% 12% 7%
24 Sep 1990 NOP/Independent 39% 44% 12% 5%
22 Sep 1990 ICM/Sunday Correspondent 35% 44% 12% 9%
20 Sep 1990 Harris/Observer 38% 46% 10% 8%
8 Sep 1990 ICM/Guardian 37% 50% 8% 13%
8 Sep 1990 Gallup/Telegraph 31.5% 46% 14% 14.5%
3 Sep 1990 Gallup/Telegraph 35.5% 48% 8.5% 12.5%
3 Sep 1990 Audience Selection 38% 45% 6% 7%
1 Sep 1990 Audience Selection 32% 45% 15% 13%
25 Aug 1990 ICM/Sunday Correspondent 37% 51% 6% 14%
23 Aug 1990 Harris/Observer 38% 46% 10% 8%
20 Aug 1990 MORI/Sunday Times 35% 50% 10% 15%
13 Aug 1990 NOP/Independent 36% 48% 7% 12%
11 Aug 1990 ICM/Guardian 38% 49% 9% 11%
30 Jul 1990 Audience Selection 35% 46% 9% 11%
30 Jul 1990 Gallup/Telegraph 33.5% 48% 11.5% 14.5%
23 Jul 1990 MORI/Sunday Times 38% 46% 10% 8%
21 Jul 1990 ICM/Sunday Correspondent 36% 52% 7% 16%
19 Jul 1990 Harris/Observer 37% 49% 7% 12%
16 Jul 1990 NOP/Independent 37% 50% 7% 13%
7 Jul 1990 ICM/Guardian 35% 51% 8% 16%
2 Jul 1990 Gallup/Telegraph 36% 47% 9% 11%
2 Jul 1990 Audience Selection 39% 44% 7% 5%
23 Jun 1990 ICM/Sunday Correspondent 36% 53% 5% 17%
21 Jun 1990 Harris/Observer 37% 48% 8% 11%
18 Jun 1990 NOP/Independent 37% 48% 8% 11%
18 Jun 1990 MORI/Sunday Times 38% 49% 8% 11%
9 Jun 1990 ICM/Guardian 35% 54% 5% 19%
8 Jun 1990 NMR/Independent on Sunday 36% 49% 9% 13%
4 Jun 1990 Gallup/Telegraph 29.5% 53% 7.5% 2.5% 23.5%
28 May 1990 Audience Selection 37% 47% 5% 3% 10%
26 May 1990 ICM/Sunday Correspondent 36% 50% 5% 1% 14%
24 May 1990 Harris/Observer 32% 50% 9% 1% 18%
21 May 1990 NOP/Independent 34% 49% 8% 2% 15%
21 May 1990 MORI/Sunday Times 35% 48% 8% 4% 13%
12 May 1990 ICM/Guardian 32% 50% 8% 4% 18%
4 May 1990 NOP/Mail on Sunday 34% 47% 8% 3% 13%
30 Apr 1990 Audience Selection 32% 49% 6% 4% 17%
30 Apr 1990 Gallup/Telegraph 32% 47% 7.5% 4% 15%
28 Apr 1990 NOP/Independent on Sunday 31% 51% 7% 3% 20%
28 Apr 1990 ICM/Sunday Correspondent 30% 53% 8% 2% 23%
24 Apr 1990 MORI/Sunday Times 31% 54% 6% 3% 23%
22 Apr 1990 NOP/Independent 29% 54% 7% 3% 25%
19 Apr 1990 Harris/Observer 32% 54% 7% 1% 22%
7 Apr 1990 NMR/Independent on Sunday 30% 54% 5% 4% 24%
7 Apr 1990 ICM/Guardian 32% 56% 4% 2% 24%
6 Apr 1990 ICM/Sunday Correspondent 32% 54% 5% 2% 22%
2 Apr 1990 Gallup/Telegraph 28% 52.5% 7.5% 3.5% 24.5%
26 Mar 1990 Audience Selection 30% 51% 6% 3% 21%
24 Mar 1990 NOP/Independent on Sunday 33% 52% 6% 3% 19%
23 Mar 1990 ICM/Sunday Correspondent 28% 55% 7% 2% 27%
22 Mar 1990 Harris/Observer 29% 57% 6% 3% 28%
20 Mar 1990 MORI/Sunday Times 31% 54% 6% 2% 23%
12 Mar 1990 NOP/Independent 33% 51% 6% 3% 18%
10 Mar 1990 ICM/Guardian 31% 52% 5% 4% 21%
26 Feb 1990 Gallup/Telegraph 31% 49.5% 7% 3.5% 18.5%
26 Feb 1990 Audience Selection 34% 46% 7% 3% 12%
24 Feb 1990 ICM/Sunday Correspondent 33% 52% 6% 3% 19%
22 Feb 1990 Harris/Observer 36% 48% 8% 2% 12%
19 Feb 1990 MORI/Sunday Times 34% 51% 5% 4% 17%
12 Feb 1990 NOP/Independent 36% 48% 6% 3% 12%
10 Feb 1990 ICM/Guardian 36% 51% 5% 3% 15%
29 Jan 1990 Gallup/Telegraph 32.5% 48% 8% 3% 15.5%
29 Jan 1990 Audience Selection 38% 47% 5% 4% 9%
27 Jan 1990 ICM/Sunday Correspondent 37% 48% 4% 3% 11%
25 Jan 1990 Harris/Observer 36% 49% 6% 2% 13%
22 Jan 1990 MORI/Sunday Times 36% 48% 5% 3% 12%
18 Jan 1990 Harris/Observer 37% 48% 6% 3% 11%
15 Jan 1990 NOP/Independent 40% 44% 7% 4%
13 Jan 1990 ICM/Guardian 38% 47% 5% 3% 9%
8 Jan 1990 Gallup/Telegraph 35% 45.5% 7.5% 3.5% 10.5%

1989

Survey end date Pollster / Client Con Lab Lib Dem SDP Lead
28 Dec 1989 MORI/Sunday Times 39% 46% 6% 3% 7%
18 Dec 1989 Audience Selection 40% 42% 6% 4% 2%
17 Dec 1989 ICM/Sunday Correspondent 38% 49% 4% 3% 11%
14 Dec 1989 Harris/Observer 39% 46% 6% 1% 7%
8 Dec 1989 ICM/Guardian 37% 49% 4% 3% 12%
4 Dec 1989 NOP 38% 45% 7% 7%
4 Dec 1989 Gallup/Telegraph 37.5% 43.5% 9% 3% 6%
27 Nov 1989 MORI 42% 46% 5% 3% 4%
27 Nov 1989 Audience Selection 37% 44% 4% 3% 7%
26 Nov 1989 MORI/Sunday Times 37% 51% 4% 3% 14%
25 Nov 1989 ICM/Sunday Correspondent 38% 48% 3% 4% 10%
23 Nov 1989 Harris/Observer 36% 47% 9% 1% 11%
13 Nov 1989 NOP 34% 46% 9% 12%
11 Nov 1989 ICM/Guardian 36% 49% 6% 3% 13%
31 Oct 1989 Harris/BBC 37% 50% 6% 2% 13%
30 Oct 1989 Audience Selection 33% 50% 4% 2% 17%
30 Oct 1989 Gallup/Telegraph 35% 44% 8% 2.5% 9%
29 Oct 1989 MORI/Sunday Times 39% 46% 0% 7%
28 Oct 1989 NOP/Mail on Sunday 41% 47% 6% 6%
23 Oct 1989 MORI /Sunday Times 38% 48% 5% 3% 10%
21 Oct 1989 ICM/Sunday Correspondent 35% 50% 4% 3% 15%
19 Oct 1989 Harris/Observer 38% 48% 6% 1% 10%
9 Oct 1989 Gallup/Telegraph 38% 47.5% 4.5% 2.5% 9.5%
7 Oct 1989 ICM/Guardian 39% 49% 4% 2% 10%
5 Oct 1989 Harris/Observer 38% 49% 5% 2% 11%
4 Oct 1989 NOP/Evening Standard 37% 46% 5% 9%
3 Oct 1989 ICM/PA 37% 45% 4% 3% 8%
3 Oct 1989 Audience Selection 37% 39% 6% 3% 2%
2 Oct 1989 Gallup/Telegraph 35% 41.5% 8.5% 5% 6.5%
28 Sep 1989 Harris/Observer 38% 45% 5% 3% 7%
26 Sep 1989 MORI/Sunday Times 38% 43% 6% 3% 5%
25 Sep 1989 Gallup/Sunday Telegraph 36.5% 42% 7.5% 2% 5.5%
25 Sep 1989 NOP/Mail on Sunday 34% 46% 7% 12%
23 Sep 1989 ICM/Sunday Correspondent 39% 45% 4% 2% 6%
20 Sep 1989 Harris/Observer 39% 42% 6% 3% 3%
14 Sep 1989 Harris/Observer 37% 45% 6% 3% 8%
9 Sep 1989 ICM/Guardian 36% 46% 7% 4% 10%
4 Sep 1989 Gallup/Telegraph 36.5% 43% 6.5% 3% 6.5%
4 Sep 1989 NOP/Independent 38% 40% 8% 2% 4%
28 Aug 1989 Audience Selection 37% 42% 5% 4% 5%
26 Aug 1989 ICM/Sunday Correspondent 38% 46% 6% 3% 8%
24 Aug 1989 Harris/Observer 37% 45% 7% 2% 8%
21 Aug 1989 NOP 40% 41% 7% 1% 1%
21 Aug 1989 MORI/Sunday Times 40% 45% 4% 3% 5%
12 Aug 1989 ICM/Guardian 36% 44% 6% 3% 8%
31 Jul 1989 Audience Selection 38% 41% 4% 5% 3%
26 Jul 1989 MORI/Sunday Times 36% 45% 4% 4% 9%
20 Jul 1989 Harris/Observer 37% 44% 6% 3% 7%
10 Jul 1989 NOP 36% 42% 7% 2% 6%
8 Jul 1989 ICM/Guardian 38% 42% 5% 4% 4%
7 Jul 1989 Gallup/Telegraph 34% 44.5% 5.5% 4.5% 10.5%
3 Jul 1989 Gallup/Telegraph 34% 47% 6% 3.5% 13%
3 Jul 1989 Audience Selection 35% 43% 4% 3% 8%
27 Jun 1989 MORI/Sunday Times 37% 47% 4% 3% 10%
22 Jun 1989 Harris/Observer 34% 48% 6% 2% 14%
12 Jun 1989 NOP 40% 42% 8% 4% 2%
10 Jun 1989 ICM/Guardian 38% 42% 8% 4% 4%
10 Jun 1989 MORI /Times 39% 44% 7% 4% 5%
5 Jun 1989 Gallup/Telegraph 36.5% 43.5% 8% 3% 7%
29 May 1989 Audience Selection 41% 45% 6% 4% 4%
23 May 1989 Harris/Observer 46% 41% 7% 2% 5%
22 May 1989 NOP 42% 41% 8% 3% 1%
22 May 1989 MORI/Sunday Times 41% 43% 7% 4% 2%
13 May 1989 ICM/Guardian 43% 43% 8% 3% Tie
1 May 1989 Gallup/Telegraph 40.5% 37.5% 10% 7% 3%
30 Apr 1989 Audience Selection 42% 38% 7% 9% 4%
24 Apr 1989 NOP 43% 37% 9% 4% 6%
24 Apr 1989 MORI/Sunday Times 41% 41% 9% 6% Tie
20 Apr 1989 Harris/Observer 42% 39% 11% 4% 3%
8 Apr 1989 ICM/Guardian 44% 40% 7% 6% 4%
3 Apr 1989 Gallup/Telegraph 37.5% 40% 10% 8% 2.5%
27 Mar 1989 MORI /Times 43% 39% 8% 6% 4%
23 Mar 1989 Harris/Observer 41% 41% 9% 3% Tie
20 Mar 1989 NOP 42% 37% 0% 5%
19 Mar 1989 MORI/Sunday Times 41% 40% 9% 6% 1%
19 Mar 1989 MORI/Sunday Times 44% 40% 6% 6% 4%
13 Mar 1989 ICM/Guardian 41% 39% 8% 7% 2%
5 Mar 1989 MORI/BBC 41% 37% 9% 4% 4%
28 Feb 1989 MORI 42% 41% 8% 4% 1%
28 Feb 1989 MORI/Sunday Times 42% 39% 9% 7% 3%
27 Feb 1989 Audience Selection 44% 35% 7% 11% 9%
27 Feb 1989 Gallup/Telegraph 37.5% 37.5% 11.5% 8.5% Tie
23 Feb 1989 Harris/Observer 41% 42% 10% 3% 1%
20 Feb 1989 NOP 41% 37% 11% 4% 4%
20 Feb 1989 Gallup/Sunday Telegraph 39% 39% 11% 5% Tie
13 Feb 1989 Gallup/Telegraph 40.5% 39% 11.5% 4.5% 1.5%
11 Feb 1989 ICM/Guardian 42% 39% 7% 7% 3%
30 Jan 1989 MORI/Sunday Times 47% 36% 8% 5% 11%
30 Jan 1989 Audience Selection 44% 39% 8% 5% 5%
29 Jan 1989 Harris/BBC 50% 37% 6% 13%
23 Jan 1989 NOP 46% 34% 10% 3% 12%
19 Jan 1989 Harris/Observer 47% 37% 10% 4% 10%
16 Jan 1989 Gallup/Telegraph 42.5% 34% 14% 5.5% 8.5%
16 Jan 1989 ICM/Guardian 44% 40% 8% 4% 4%
15 Jan 1989 Harris/Channel 4 44% 41% 10% 3%

1988

Survey end date Pollster / Client Con Lab Lib Dem SDP Lead
31 Dec 1988 Audience Selection 45% 37% 8% 6% 8%
29 Dec 1988 MORI/Sunday Times 46% 36% 6% 7% 10%
12 Dec 1988 Gallup/Telegraph 43% 32% 13% 6.5% 11%
6 Dec 1988 Marplan/Guardian 45% 39% 8% 4% 6%
2 Dec 1988 NOP 41% 36% 11% 4% 5%
30 Nov 1988 MORI/Sunday Times 45% 37% 8% 6% 8%
30 Nov 1988 MORI 44% 39% 8% 6% 5%
28 Nov 1988 Audience Selection 40% 39% 9% 6% 1%
24 Nov 1988 Harris/Observer 44% 39% 9% 3% 5%
14 Nov 1988 Gallup/Telegraph 42.5% 36% 12.5% 4.5% 6.5%
7 Nov 1988 NOP 45% 36% 10% 4% 9%
7 Nov 1988 Marplan/Guardian 42% 42% 8% 5% Tie
31 Oct 1988 MORI/Sunday Times 44% 39% 8% 6% 5%
31 Oct 1988 Audience Selection 46% 35% 7% 6% 11%
24 Oct 1988 Gallup/Telegraph 45.5% 34% 12.5% 5% 11.5%
20 Oct 1988 Harris/Observer 49% 40% 7% 2% 9%
12 Oct 1988 NOP 46% 36% 9% 4% 10%
11 Oct 1988 Marplan 45% 40% 8% 2% 5%
11 Oct 1988 Marplan/Guardian 44% 40% 7% 5% 4%
10 Oct 1988 MORI 46% 39% 8% 4% 7%
29 Sep 1988 Harris/TV-AM 48% 36% 11% 2% 12%
26 Sep 1988 MORI/Sunday Times 44% 39% 8% 6% 5%
22 Sep 1988 Harris/Observer 47% 38% 8% 5% 9%
14 Sep 1988 Marplan/Guardian 44% 42% 9% 3% 2%
14 Sep 1988 NOP 46% 38% 8% 3% 8%
12 Sep 1988 Audience Selection 42% 40% 8% 6% 2%
12 Sep 1988 Gallup/Telegraph 43% 36.5% 12.5% 5% 6.5%
22 Aug 1988 MORI/Sunday Times 50% 36% 8% 4% 14%
15 Aug 1988 Gallup/Telegraph 45.5% 33.5% 10.5% 6.5% 12.5%
9 Aug 1988 Marplan/Guardian 45% 41% 7% 4% 4%
25 Jul 1988 NOP 46% 36% 10% 4% 10%
25 Jul 1988 MORI/Sunday Times 46% 41% 8% 4% 5%
21 Jul 1988 Harris/Observer 46% 41% 9% 3% 5%
18 Jul 1988 Gallup/Telegraph 41.5% 39% 9% 7% 2.5%
12 Jul 1988 Marplan/Guardian 45% 43% 6% 4% 2%
11 Jul 1988 MORI 48% 38% 7% 5% 10%
3 Jul 1988 Harris/TV-AM 47% 38% 9% 3% 9%
28 Jun 1988 MORI/Sunday Times 48% 38% 7% 5% 10%
28 Jun 1988 Audience Selection 45% 38% 8% 5% 7%
27 Jun 1988 NOP 49% 34% 10% 4% 15%
23 Jun 1988 Harris/Observer 48% 36% 9% 3% 12%
13 Jun 1988 Gallup/Telegraph 42% 43% 7% 4% 1%
11 Jun 1988 MORI 47% 40% 7% 4% 7%
7 Jun 1988 Marplan/Guardian 47% 42% 5% 3% 5%
4 Jun 1988 Harris/TV-AM 43% 40% 12% 2% 3%
1 Jun 1988 MORI/Sunday Times 44% 40% 7% 6% 4%
29 May 1988 Audience Selection 40% 43% 6% 8% 3%
23 May 1988 NOP 47% 37% 8% 4% 10%
19 May 1988 Harris/Observer 44% 41% 10% 2% 3%
16 May 1988 Gallup/Telegraph 45% 36% 8.5% 6% 9%
10 May 1988 Marplan/Guardian 44% 42% 7% 4% 1%
2 May 1988 Harris/TV-AM 43% 38% 11% 5%
26 Apr 1988 MORI/Sunday Times 44% 42% 6% 5% 1%
21 Apr 1988 Harris/Observer 44% 39% 10% 5% 5%
18 Apr 1988 Gallup/Telegraph 40.5% 41.5% 11% 4% 1%
12 Apr 1988 Marplan/Guardian 43% 42% 8% 5% 1%
11 Apr 1988 NOP 45% 36% 15% 9%
28 Mar 1988 MORI/Sunday Times 46% 37% 8% 6% 9%
24 Mar 1988 Harris/Observer 46% 39% 11% 1% 7%
21 Mar 1988 Gallup/Telegraph 42% 36.5% 13% 6.5% 5.5%
20 Mar 1988 MORI 46% 39% 6% 7% 7%
13 Mar 1988 Audience Selection 45% 40% 11% 5%
8 Mar 1988 Marplan/Guardian 43% 42% 14% 1%
3 Mar 1988 The Liberal Party and the SDP merge to form the Liberal Democrats
3 Mar 1988 Harris/Observer 47% 36% 12% 2% 11%
1 Mar 1988 MORI/Sunday Times 46% 38% 14% 8%
29 Feb 1988 Harris 44% 43% 12% 1%
15 Feb 1988 Gallup/Telegraph 46% 36% 15% 10%
14 Feb 1988 Audience Selection 45% 41% 11% 4%
9 Feb 1988 Marplan/Guardian 45% 41% 8% 4% 4%
8 Feb 1988 NOP 45% 37% 14% 8%
26 Jan 1988 MORI/Sunday Times 50% 36% 12% 14%
18 Jan 1988 Gallup/Telegraph 45.5% 37% 15% 7.5%
11 Jan 1988 NOP 47% 35% 16% 12%
11 Jan 1988 Marplan/Guardian 42% 40% 17% 2%

1987

Survey end date Pollster / Client Con Lab All Lead
30 Dec 1987 MORI/Sunday Times 48% 36% 15% 12%
14 Dec 1987 NOP 47% 35% 15% 12%
8 Dec 1987 Marplan/Guardian 47% 37% 13% 10%
7 Dec 1987 Gallup/Telegraph 46.5% 34.5% 16% 12%
30 Nov 1987 NOP 49% 34% 15% 15%
25 Nov 1987 MORI/Sunday Times 50% 38% 11% 12%
16 Nov 1987 Gallup/Telegraph 46.5% 33% 17% 13.5%
3 Nov 1987 NOP 45% 36% 15% 9%
26 Oct 1987 MORI/Sunday Times 47% 37% 14% 10%
19 Oct 1987 Gallup/Telegraph 52% 31.5% 13.5% 20.5%
19 Oct 1987 MORI/Sunday Times 50% 34% 14% 16%
13 Oct 1987 Marplan/Guardian 45% 39% 13% 6%
30 Sep 1987 MORI/Sunday Times 49% 36% 12% 13%
28 Sep 1987 NOP 50% 34% 13% 16%
21 Sep 1987 Gallup/Sunday Telegraph 48% 35.5% 14% 12.5%
20 Sep 1987 Harris/Observer 47% 35% 16% 12%
7 Sep 1987 Gallup/Telegraph 44% 33% 20% 11%
3 Sep 1987 NOP 49% 33% 16% 16%
26 Aug 1987 MORI/Sunday Times 48% 36% 14% 12%
24 Aug 1987 NOP 48% 33% 17% 15%
17 Aug 1987 Gallup/Telegraph 45.5% 35.5% 17.5% 10%
28 Jul 1987 MORI/Sunday Times 49% 33% 17% 16%
16 Jul 1987 Harris/Observer 48% 33% 17% 15%
13 Jul 1987 Gallup/Telegraph 44.5% 33% 20.5% 11.5%
2 Jul 1987 Harris/TV-AM 42% 36% 20% 6%
1 Jul 1987 MORI/Sunday Times 49% 31% 17% 18%
29 Jun 1987 NOP 42% 33% 23% 9%
11 Jun 1987 General Election results 43.3% 31.5% 23.1% 11.8%

References