Prestige_(beer)

Prestige (beer)

Prestige (beer)

Hatian beer


Prestige is a lager brewed by Brasserie Nationale d'Haïti (BRANA) in Port-au-Prince, Haiti. It is widely consumed and is the best-selling beer in Haiti with a 98% market share.[1] Prestige beer is available in some parts of the United States[2] and other countries. In 2011, Heineken publicly announced it acquired a controlling interest in BRANA by increasing its ownership from 22.5% to 95%[3][4]

Quick Facts Manufacturer, Country of origin ...

History

Prestige was founded in 1976 by Michael Madsen; he is a member of one of the richest industrial families in Haiti. His ancestors arrived from Denmark in the late 19th century. Prestige was launched less than two years after BRANA's creation.[5] In 2005, Prestige began to be exported to select Canadian and U.S. cities.[2]

Awards

Packaging

Flag of Haiti

In 2018, BRANA introduced its new international standard bottling line and a new blue and red label, which are the colors of the flag of Haiti.[9] Prestige beer is available in a 12 fl. oz. and 16 fl. oz. bottles.[4][10]

See also


References

  1. Press, ed. (18 May 2012). "Haitian Beer, Prestige, World Champion!". PR News. Retrieved 12 October 2015.
  2. Placide, Pierre Ricardo, ed. (5 November 2012). "Encore de l'or pour prestige au World Beer Cup". Le Matin. Retrieved 13 October 2015. (in French)
  3. AP, ed. (15 December 2011). "Heineken takes controlling stake in Haiti brewer". Yahoo!. Retrieved 12 October 2015.
  4. Daniel, Trenton, ed. (5 April 2014). "Heineken: $100M investment in Haiti brewery". USA Today. Retrieved 12 October 2015.
  5. Minsky, David, ed. (7 May 2012). "Haitian Beer Prestige Takes Gold Medal At World Beer Cup Competition". Miami New Times. Retrieved 12 October 2015.
  6. Belfort, Jocelyn; Jean Baptiste, Juno, eds. (21 November 2013). "La bière Prestige, plus haïtienne que jamais". Le Nouvelliste. Retrieved 13 October 2015. (in French)
  7. Curnutte, Mark, ed. (2011). A Promise in Haiti: A Reporter's Notes on Families and Daily Lives. p. 143. ISBN 9780826517838. Retrieved 12 October 2015.

Share this article:

This article uses material from the Wikipedia article Prestige_(beer), and is written by contributors. Text is available under a CC BY-SA 4.0 International License; additional terms may apply. Images, videos and audio are available under their respective licenses.