Primetime_Emmy_Award_for_Outstanding_Commercial

Primetime Emmy Award for Outstanding Commercial
Primetime Emmy Award for Outstanding Commercial
Awarded for	Outstanding Commercial
Country	United States
Presented by	Academy of Television Arts & Sciences
Currently held by	The Greatest - Accessibility, ; (Apple) (2023)
Website	emmys.com

Primetime Emmy Award for Outstanding Commercial

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The Primetime Emmy Award for Outstanding Commercial is awarded to one advertisement each year.

Quick Facts for Outstanding Commercial, Awarded for ...

In the following list, the first titles listed in gold are the winners; those not in gold are nominees, which are listed in alphabetical order. The years given are those in which the ceremonies took place:

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"Nominees/Winners". Academy of Television Arts & Sciences. Retrieved July 19, 2017.

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Year	Title	Brand	Nominees
1997 (49th) ^[1]
	"Chimps"	HBO	BBDO, Ad Agency; Pytka, Production Company
	"Appliances"	GM EV-1	Hal Riney & Partners, Ad Agency; Industrial Light & Magic, Production Company
	"Doctor"	Levi's	Foote, Cone & Belding, Ad Agency; Satellite, Production Company
	"Elevator Fantasy"	Levi's	Foote, Cone & Belding, Ad Agency; Propaganda Films, Production Company
	"Hello World"	Nike	Wieden+Kennedy, Ad Agency; Joint Films, Production Company
1998 (50th) ^[2]
	"Think Different"	Apple Computer	TBWA\Chiat\Day, Ad Agency
	"The Elopement"	Pella Windows	Young & Rubicam, Ad Agency; Coppos Films, Production Company
	"Freshman"	AT&T	Young & Rubicam, Ad Agency; Gartner, Production Company
	"Virtual Reality"	American Express	Ogilvy & Mather, Ad Agency; Propaganda Films, Production Company
	"Working Mother"	Hallmark	Leo Burnett Co., Ad Agency; Lieberman Productions, Production Company
1999 (51st) ^[3]
	"New Friend"	snap.com	NBC On-Air Promotions, Ad Agency; Gartner, Production Company
	"Dances with Dog"	Miller Lite	Fallon McElligott, Ad Agency; @radical.media, Production Company
	"Feet"	FoxSports.com	Cliff Freeman & Partners, Ad Agency; MJZ, Production Company
	"Synchronicity"	Volkswagen	Arnold Communications, Ad Agency; HSI Productions, Production Company
	"Tow Truck"	Discover Brokerage	Black Rocket, Ad Agency; Tool of North America, Production Company

Year	Title	Brand	Nominees
2000 (52nd) ^[4]
	"The Morning After"	Nike	Wieden+Kennedy, Ad Agency; Propaganda/Satellite, Production Company
	"Action Figures"	FedEx	BBDO New York, Ad Agency; Hungry Man Productions, Production Company
	"Cat Herders"	Electronic Data Systems	Fallon McElligott, Ad Agency; Hungry Man Productions, Production Company
	"Driving Range"	Nike	Wieden+Kennedy, Ad Agency; Propaganda/Satellite, Production Company
	"Whassup True"	Budweiser	DDB Chicago, Ad Agency; C&C Storm Films, Production Company
2001 (53rd) ^[5]
	"Photo Booth"	PBS	Fallon Minneapolis, Ad Agency; @radical.media, inc., Production Company
	"Aaooga"	Mercedes-Benz USA	Merkley Newman Harty, Ad Agency; MJZ, Production Company
	"Freestyle"	Nike	Wieden+Kennedy, Ad Agency; RSA USA, Production Company
	"Light"	PBS	Fallon Minneapolis, Ad Agency; @radical.media, inc., Production Company
	"Modern Ark"	Mercedes-Benz USA	Merkley Newman Harty, Ad Agency; HSI Productions/Gerard de Thame Films, Production Company
2002 (54th) ^[6]
	"Move"	Nike	Wieden+Kennedy, Ad Agency; RSA USA, Production Company
	"Amnesia"	Computer Associates BrightStor	Young & Rubicam, Ad Agency; @radical.media, inc., Production Company
	"Broadway Tribute"	Visa	BBDO New York, Ad Agency; @radical.media, inc., Production Company
	"First Words"	Disney	Leo Burnett Company, Ad Agency; Pytka Films, Production Company
	"Nail Gun"	Fox Sports	TBWA\Chiat\Day, Ad Agency; Harvest Productions, Production Company
	"Out of Towner"	Anheuser-Busch	DDB Chicago, Ad Agency; Hungry Man Productions, Production Company
2003 (55th) ^[7]
	"Fish"	PBS Promo	Fallon, Ad Agency; Independent Media, Production Company
	"Angry Chicken"	Nike Footwear	Wieden+Kennedy, Ad Agency; Partizan, Production Company
	"The Osbournes"	Pepsi Twist	BBDO New York, Ad Agency; Hungry Man Productions, Production Company
	"Sheens"	Visa
	"Squares"	Volkswagen Beetle	Arnold Worldwide, Ad Agency; Anonymous Content, Production Company
2004 (56th) ^[8]
	"Outfit"	Citibank Identity Theft Card Protection	Fallon, Ad Agency; Thomas Thomas Films, Production Company
	"Born a Donkey"	Budweiser	Goodby, Silverstein & Partners, Ad Agency; Biscuit Filmworks, Production Company
	"Dominoes"	Miller	Young & Rubicam Chicago, Ad Agency; MJZ, Production Company
	"Door Music"	Saturn	Goodby, Silverstein & Partners, Ad Agency; Anonymous Content, Production Company
	"Interview"	United Airlines	Fallon, Ad Agency; ACME Filmworks, Production Company
	"Rubberband Man"	Office Max	DDB Chicago, Ad Agency; Anonymous Content, Production Company
2005 (57th) ^[9]
	"Surprise Dinner"	Ameriquest Mortgage	DDB Los Angeles, Ad Agency; MJZ, Production Company
	"Applause"	Budweiser	DDB Chicago, Ad Agency; PYTKA, Production Company
	"Drink Up"	Aquafina	BBDO New York, Ad Agency; Traktor/Partisan, Production Company
	"Glen"	Starbucks Doubleshot	Fallon New York, Ad Agency; Biscuit Filmworks, Production Company
	"The One Campaign"	One.org	@radical.media, inc., Production Company
2006 (58th) ^[10]
	"Required Reading"	Hallmark	Leo Burnett Chicago, Ad Agency; The Institute for the Development of Enhanced Perceptual Awareness, Production Company
	"Stick"	FedEx	BBDO New York, Ad Agency; Partizan, Production Company
	"Concert"	Ameriquest Mortgage	DDB Los Angeles, Ad Agency; MJZ, Production Company
	"Clydesdale American Dream"	Budweiser	DDB Chicago, Ad Agency; PYTKA, Production Company
2007 (59th) ^[11]
	"Animals"	American Express	Ogilvy & Mather, Ad Agency; Hungry Man, Production Company
	"Battle"	Cingular	BBDO New York, Ad Agency; Park Pictures, Production Company
	"Happiness Factory"	Coca-Cola	Wieden+Kennedy Amsterdam, Ad Agency; Psyop, Production Company
	"Jar"	GE	BBDO New York, Ad Agency; Partizan Entertainment, Production Company
	"Pinball"	Pepsi
	"Singing Cowboy"	Truth	Arnold / Crispin Porter + Bogusky, Ad Agency; MJZ, Production Company
	"Snowball"	Travelers	Fallon, Ad Agency; MJZ, Production Company
2008 (60th) ^[12]
	"Swear Jar"	Bud Light	DDB Chicago, Ad Agency; Hungry Man, Production Company
	"Brother of the Bride"	Hallmark	Leo Burnett, Ad Agency; PYTKA, Production Company
	"Carrier Pigeons"	FedEx	BBDO New York, Ad Agency; MJZ, Production Company
	"Delivery"	Travelers	Fallon, Ad Agency; MJZ, Production Company
	"It's Mine"	Coca-Cola	Wieden+Kennedy, Ad Agency; MJZ, Production Company
2009 (61st) ^[13]
	"Heist"	Coca-Cola	Wieden+Kennedy, Ad Agency; Psyop, Production Company
	"Airport Lounge"	American Express Platinum Card	Ogilvy & Mather, Ad Agency; Hungry Man, Production Company
	"Alec in Hululand"	Hulu	Crispin Porter + Bogusky, Ad Agency
	"Bottled Courage"	Nike	Wieden+Kennedy, Ad Agency; @radical.media, Production Company
	"Circus"	Budweiser	DDB Chicago, Ad Agency; PYTKA, Production Company
	"Magazine Buyer"	Bud Light	DDB Chicago, Ad Agency; Tool of North America, Production Company
	"Tips"	CareerBuilder	MJZ, Production Company
	"Wedding"	Sprint-Nextel	Goodby, Silverstein & Partners, Agency Agency; O Positive, Production Company

Year	Title	Brand	Nominees
2010 (62nd) ^[14]
	"The Man Your Man Could Smell Like"	Old Spice Body Wash	Wieden+Kennedy, Ad Agency; Smuggler, Production Company
	"Anthem"	Absolut	TBWA\Chiat\Day LA, Ad Agency; MJZ, Production Company
	"Coke Finals"	Coca-Cola	Wieden+Kennedy, Ad Agency; Epoch/Rattling Stick, Production Company
	"Game"	Snickers	BBDO New York, Ad Agency; MJZ, Production Company
	"Green Car"	Audi	Venables Bell & Partners, Ad Agency; Hungry Man, Production Company
	"Human Chain"	Nike	Wieden+Kennedy, Ad Agency; Park Pictures, Production Company
2011 (63rd) ^[15]
	"Born of Fire"	Chrysler 200	Wieden+Kennedy, Ad Agency; Serial Pictures, Production Company
	"Baby"	McDonald's	TBWA\Chiat\Day LA, Ad Agency; MJZ, Production Company
	"Baby Driver"	Subaru	Carmichael Lynch, Ad Agency; RSA Films, Production Company
	"Conan"	American Express	Ogilvy & Mather New York, Ad Agency; Hungry Man, Production Company
	"Polar Bear"	Nissan LEAF	TBWA\Chiat\Day LA, Ad Agency; Epoch Films, Production Company
	"Questions"	Old Spice Body Wash	Wieden+Kennedy, Ad Agency; MJZ, Production Company
2012 (64th) ^[16]
	"Best Job"	Procter & Gamble	Wieden+Kennedy, Ad Agency; Anonymous Content, Production Company
	"The Bark Side"	Volkswagen	Deutsch LA, Ad Agency; Caviar Films, Production Company
	"Color Changes Everything"	Target	Wieden+Kennedy New York, Ad Agency; Smuggler, Production Company
	"The Dog Strikes Back"	Volkswagen	Deutsch LA, Ad Agency; Park Pictures, Production Company
	"It's Halftime in America"	Chrysler	Wieden+Kennedy, Ad Agency; Chelsea Pictures, Production Company
2013 (65th) ^[17]
	"Inspired"	Canon	Grey, Ad Agency; Hungry Man, Production Company
	"The Chase"	Grey Poupon	Crispin Porter + Bogusky, Ad Agency; MJZ, Production Company
	"Jess Time"	Google Chrome	Wieden+Kennedy, Ad Agency; Google Creative Lab, Production Company
	"Jogger"	Nike	Wieden+Kennedy, Ad Agency; Park Pictures, Production Company
2014 (66th) ^[18]
	"Misunderstood"	Apple	TBWA\Media Arts Lab, Ad Agency; Park Pictures, Production Company
	"Childlike Imagination"	General Electric	BBDO, Ad Agency; MJZ, Production Company
	"Hero's Welcome"	Budweiser	Anomaly, Ad Agency; HSI Productions, Production Company
	"Possibilities"	Nike	Wieden+Kennedy, Ad Agency; MJZ, Production Company
	"Puppy Love"	Budweiser	Anomaly, Ad Agency; RSA, Production Company
2015 (67th) ^[19]
	"#LikeAGirl"	Always	Leo Burnett Worldwide, Ad Agency; Chelsea Pictures, Production Company
	"Brady Bunch"	Snickers	BBDO New York, Ad Agency; O Positive, Production Company
	"Dream On"	Adobe	Goodby, Silverstein & Partners, Ad Agency; eLevel Films/Goodby Silverstein & Partners, Production Company
	"Lost Dog"	Budweiser	Anomaly, Ad Agency; RSA Films, Production Company
	"Made in NY"	Gatorade	TBWA\Chiat\Day LA, Ad Agency; Smuggler, Production Company
2016 (68th) ^[20]
	"Love Has No Labels"	Ad Council	R/GA, Ad Agency; Persuade&Influence/Mindride, Production Company
	"Dear Peyton"	Gatorade	TBWA\Chiat\Day LA, Ad Agency; Smuggler, Production Company
	"Marilyn"	Snickers	BBDO New York, Ad Agency; O Positive, Production Company
	"Paper"	Honda	RPA, Ad Agency; Reset Content, Production Company
	"Year in Search 2015"	Google	72andSunny, Ad Agency; Hecho en 72, Production Company
2017 (69th) ^[21]
	"Calling JohnMalkovich.com"	Squarespace	John X Hannes, Ad Agency; Smuggler, Production Company
	"Love Cam"	Ad Council: Love Has No Labels	R/GA, Ad Agency; Tool of North America, Production Company
	"We Are America"	Ad Council: Love Has No Labels	R/GA, Ad Agency; MJZ, Production Company
	"Why I March"	Women's March on Washington	McGarryBowen, Ad Agency; Hungry Man Productions, Production Company
	"Year in Search 2016"	Google	72andSunny, Ad Agency; Hecho en 72, Production Company
2018 (70th) ^[22]
	"The Talk"	P&G: My Black Is Beautiful	BBDO New York, Ad Agency; The Corner Shop, Production Company
	"Alexa Loses Her Voice"	Amazon	Lucky Generals, Ad Agency; Hungry Man, Production Company
	"Earth: Shot on iPhone"	iPhone	TBWA\Media Arts Lab, Ad Agency
	"In Real Life"	Monica Lewinsky: Anti-Bullying	BBDO New York, Ad Agency; BBDO Studios, Production Company
	"It's a Tide Ad"	Tide	Saatchi & Saatchi NY, Ad Agency; Rattling Stick, Production Company
2019 (71st) ^[23]
	"Dream Crazy"	Nike	Wieden+Kennedy, Ad Agency; Park Pictures, Production Company
	"Behind the Mac: Make Something Wonderful"	MacBook	TBWA\Media Arts Lab, Ad Agency
	"A Great Day in Hollywood"	Netflix	Kamp Grizzly, Ad Agency; Pretty Bird, Production Company
	"Point of View"	Sandy Hook Promise	BBDO New York, Ad Agency; MJZ, Production Company
	"Shot on iPhone XS: Don't Mess with Mother"	iPhone	TBWA\Media Arts Lab, Ad Agency; Camp4 Collective, Production Company

Year	Title	Brand	Nominees
2020 (72nd) ^[24]
	"Back-to-School Essentials"	Sandy Hook Promise	SMUGGLER, Production Company; TBWA\Media Arts Lab, Ad Agency
	"Before Alexa"	Amazon	Droga5 London, Ad Agency; Somesuch x Revolver/Will O'Rourke, Production Company
	"Bounce"	Apple AirPods	Pulse Films, Production Company; TBWA\Media Arts Lab, Ad Agency
	"Groundhog Day"	Jeep (FCA)	O Positive, Production Company; Highdive Advertising, Ad Agency
	"The Look"	P&G	Saturday Morning, Ad Agency; Stink Films, Production Company
2021 (73rd) ^[25]
	"You Can't Stop Us"	Nike	Wieden+Kennedy, Ad Agency; Pulse, Production Company
	"Airpods Pro — Jump"	Apple AirPods	TBWA\Media Arts Lab, Ad Agency; Imperial Woodpecker, Production Company
	"Alexa's Body"	Amazon Alexa	Lucky Generals, Ad Agency; Hungry Man, Production Company
	"Better, Mamba Forever"	Nike	Wieden+Kennedy, Ad Agency; PRETTYBIRD, Production Company
	"It Already Does That"	Apple Watch Series 6	Apple, Ad Agency; MJZ, Production Company
	"You Love Me"	Beats by Dre	Translation, LLC, Ad Agency; PRETTYBIRD, Production Company
2022 (74th) ^[26]
	"Teenage Dream"	Sandy Hook Promise	BBDO New York, Ad Agency; Smuggler, Production Company
	"Detectives"	Apple iPhone 13 Pro	Apple, Ad Agency; O Positive, Production Company
	"Everyone but Jon Hamm"	Apple TV+	TBWA\Media Arts Lab, Ad Agency; Hungry Man Productions, Production Company
	"The Lost Class"	Change the Ref	Leo Burnett Chicago, Ad Agency; Hungry Man Productions, Production Company
	"Skate Nation Ghana"	Meta	Droga5, Ad Agency; Love Song, Production Company
	"Walter the Cat"	Chevy Silverado	Commonwealth//McCann, Ad Agency; O Positive, Production Company
2023 (75th) ^[27]
	"The Greatest — Accessibility"	Apple	Apple Inc., Ad Agency; Somesuch, Production Company
	"Call Me with Timothée Chalamet"	Apple TV+	TBWA\Media Arts Lab, Ad Agency; MJZ, Production Company
	"Cost of Beauty"	Dove	Ogilvy, Ad Agency; Smuggler, Production Company
	"Forever"	The Farmer's Dog	Sanctuary, Production Company
	"R.I.P. Leon"	Apple	Apple Inc., Ad Agency; Biscuit Filmworks, Production Company
	"The Singularity"	Squarespace	Squarespace, Ad Agency; Smuggler, Production Company
	"Quiet the Noise"	AirPods	TBWA\Media Arts Lab, Ad Agency; Iconoclast TV, Production Company

Primetime_Emmy_Award_for_Outstanding_Commercial

Primetime Emmy Award for Outstanding Commercial

Winners and nominations

1990s

2000s

2010s

2020s

References

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