Sananda_(magazine)

<i>Sananda</i> (magazine)

Sananda (magazine)

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Sananda (IPA: [SHAA-non-DA]) is a Bengali fortnightly women's magazine published by the ABP Group from Kolkata, India.[1][2] The periodical is usually published on the 15th and 30th of every month.

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History and profile

Sananda started in 1986.[3] The first issue appeared on 31 July 1986,[1] and was an immediate success. The magazine is printed in Bengali language.[3] Its original print run was intended to be 30,000, but the first issue sold 75,000.[4] It was first edited by Aparna Sen.[2] She was succeeded by Madhumita Chattopadhyay as editor-in-chief of the magazine in 2005.[2] The same year the magazine started its Odia edition.[2]

References

  1. [1]
    "Sananda Magazine". Magzter. Retrieved 16 June 2015.
  2. [2]
    Pritha Mitra (12 December 2005). "Bengali magazine 'Sananda' to don a new look". Afaqs. Retrieved 16 June 2015.
  3. [3]
    Amrita Madhukalya (19 July 2015). "Of recipes and G-spots: On India's 'magazine era'". dna. Retrieved 25 September 2016.
  4. [4]
    Subroto Sengupta (25 January 2005). Brand Positioning: Strategies for Competitive Advantage. Tata McGraw-Hill Education. p. 68. ISBN 978-0-07-058159-3.


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