TD Ameritrade is a stockbroker that offers an electronic trading platform for the trade of financial assets including common stocks, preferred stocks, futures contracts, exchange-traded funds, forex, options, mutual funds, fixed income investments, margin lending, and cash management services.^[3] The company receives revenue from interest income on margin balances, commissions for order execution, and payment for order flow.

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TD Ameritrade Holding Corporation

Corporate headquarters, in Omaha, Nebraska
Company type	Subsidiary
Industry	Financial services
Founded	1971; 53 years ago (1971) (as Ameritrade)
Headquarters	Omaha, Nebraska, United States
Key people	Joe Ricketts (Founder) Steve Boyle (Interim President and CEO)
Services	Stockbroker Electronic trading platform
Revenue	$4.358 billion (Q3 2020)
Operating income	$1.930 billion (Q3 2020)
Net income	$1.393 billion (Q3 2020)
AUM	$1.3 trillion (2020)[1]
Total assets	$54.394 billion (Half 2020)
Total equity	$9.568 billion (Q3 2020)
Owner	Charles Schwab Corporation
Number of employees	8,939 (2020)
Parent	TD Ameritrade Holding Co.
Subsidiaries	Thinkorswim, Thinktech, TD Ameritrade Network, Scottrade
Website	www.tdameritrade.com
Footnotes / references [2]

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The company was founded as Ameritrade in 1971. In 2006, it acquired the United States operations of TD Waterhouse from Canadian holding company TD Bank Group and was renamed TD Ameritrade, with TD Bank Group holding a significant ownership stake in the resulting combined company. In September 2017, the company acquired the main brokerage business of Scottrade, and converted all of their client assets and accounts to TD Ameritrade; the Scottrade Bank subsidiary along with associated checking and savings accounts were folded into TD Bank Group's U.S. subsidiary TD Bank, N.A., making the Scottrade brand cease to exist. In 2020, TD Bank Group sold TD Ameritrade to Charles Schwab Corporation. TD Ameritrade's investment services and accounts are now scheduled to be fully absorbed and integrated with those of Schwab by 2023, including former legacy Scottrade brokerage accounts. Its operations are being moved to the Charles Schwab headquarters in Westlake, Texas.

This section is in list format but may read better as prose. (January 2024)

In 1975, the Securities and Exchange Commission banned the practice of fixed brokerage commissions. Joe Ricketts and three partners opened First Omaha Securities, Inc. in Omaha, Nebraska.^[4]

In 1983, Ameritrade Clearing Inc. was established as a central counterparty clearing broker.^[4]

In 1988, the company introduced the first quote and order entry system via the push-button telephone.^[4]

In 1995, the company acquired K. Aufhauser & Company, Inc., the first firm to offer an electronic trading platform.^[4]

In January 1996, TransTerra's Accutrade launched "Accutrade for Windows", an electronic trading platform.^[5][6]

In September 1996, the company merged with TransTerra.^[7]

In March 1997, the company became a public company via an initial public offering.^[8]

In February 2001, the company acquired TradeCast, which had approximately 60 broker-dealer, hedge fund and money management customers, for $67.3 million.^[9][10]

In July 2001, the company acquired National Discount Brokers for $154 million, adding $6.3 billion in client assets.^[11][12]

In September 2002, the company acquired Datek.^[13][14]

In June 2003, the company acquired MyDiscountBroker.com.^[15]

In 2004, the company acquired Bidwell in January,^[16] BrokerageAmerica in February,^[17] and JB Oxford and Company in October.^[18]

In January 2006, the company acquired the United States brokerage business branded as TD Waterhouse from Toronto-Dominion Bank. The newly combined company was renamed TD Ameritrade, with the Toronto-Dominion Bank owning 40%.^[19][20]

In February 2008, the company acquired accounts from Fiserv.^[21]

In May 2008, CEO Joe Moglia announced he would be vacating the CEO position and would become Chairman. He was succeeded as CEO by COO Fredric Tomczyk, who was formerly Vice Chair of Corporate Operations at Toronto-Dominion Bank.^[22][23]

In January 2009, the company acquired Thinkorswim, a producer of software for active traders, for $606 million in cash and stock.^[24]

In 2013, the company opened a new $250 million headquarters in Omaha.^[25]

In 2016, Tomczyk retired as CEO and was succeeded by Tim Hockey, who had previously headed the TD Canada Trust retail banking division of Toronto-Dominion Bank.^[26]

In September 2017, the company acquired Scottrade, a company based in St Louis, Missouri, making St. Louis the second-largest hub for the company.^[27][28] The transition of client accounts occurred in February 2018.^[29][30]

In April 2018, TD Ameritrade and Havas placed the first advertisement inserted within the bitcoin blockchain.^[31]

In July 2019, CEO Tim Hockey announced his departure from TD Ameritrade in early Q1 2020.^[32][33]

In October 2019, TD Ameritrade eliminated commissions for most online trades.^[34]

In July 2020, Joe Moglia retired from his role as Chairman of the Board of TD Ameritrade.

On October 6, 2020, Charles Schwab Corporation acquired TD Ameritrade just over three years after the latter's acquisition of Scottrade.^[35][36]

On January 28, 2021, the company and other trading platforms restricted the trade of certain heavily shorted stocks such as GameStop, BlackBerry, AMC, Koss Corporation, and Nokia.^[37]

On February 21, 2023, Charles Schwab started the process of moving TD Ameritrade customers to Schwab.^[38]

The company owned the naming rights to the baseball field TD Ameritrade Park Omaha, for which it would pay an average of $1 million a year for a twenty-year contract period starting in 2011.^[57] After the acquisition by Charles Schwab Corporation, they retained ownership of the naming rights; the baseball venue was subsequently renamed Charles Schwab Field Omaha.