Technicolor is a series of color motion picture processes, the first version dating back to 1916, and followed by improved versions over several decades.
Technicolor movies with 3 strips started in the '30s and continued in the '40s, '50s, '60s, '70s, '80s and '90s to end in 2000. In the '90s 36,860 films were made in Technicolor.
It was the second major color process, after Britain's Kinemacolor (used between 1908 and 1914), and the most widely used color process in Hollywood during the Golden Age of Hollywood. Technicolor's three-color process became known and celebrated for its highly saturated color, and was initially most commonly used for filming musicals such as The Wizard of Oz (1939) and Down Argentine Way (1940), costume pictures such as The Adventures of Robin Hood (1938) and Gone with the Wind (1939), the film Blue Lagoon (1949), The Searchers (1956), and animated films such as Snow White and the Seven Dwarfs (1937), Gulliver's Travels (1939), and Fantasia (1940). As the technology matured it was also used for less spectacular dramas and comedies. Occasionally, even a film noir—such as Leave Her to Heaven (1945) or Niagara (1953)—was filmed in Technicolor.
The "Tech" in the company's name was inspired by the Massachusetts Institute of Technology, where Herbert Kalmus and Daniel Frost Comstock received their undergraduate degrees in 1904 and were later instructors.