Ubifrance

Business France

Business France

French government agency tasked with promoting French exports and foreign investments in France


Business France is a French établissement public à caractère industriel et commercial created on 1 January 2015 through a merger between Unifrance and the French Agency for International Investment (InvestInFrance).[1] It has the status of a public institution under the supervision of the Ministry of Economy and Finance, the Ministry of Foreign Affairs and International Development and the Ministry of Rural Spatial Planning and Territory Development. It is headquartered on Boulevard Saint-Jacques in the 14th arrondissement of Paris.

Logo

Business France's Chairman is Pascal Cagni and Director General is Laurent Saint-Martin.

Business France work is divided into four main pillars:

  • Promote French exports.
  • Promote inward investments to France.
  • Enable international internships in French companies abroad, also open to candidates from the European Economic Area. This is done via an international internship called VIE, which stands for "Volontariat International en Entreprises").
  • Promote the image of France as a business country.[2]

Priority is given to small innovative companies.[3] Business France has a cooperation agreement with 13 regional agencies.[4]

History

Ubifrance was the French agency for export promotion. It succeeded the Centre Français du Commerce Extérieur (French Center for external commerce), or CFCE.

Its headquarters is on Boulevard Saint-Jacques, 14th arrondissement of Paris, but it is also based in the World Trade Center of Grenoble.

UBIFrance has 66 economic missions in 46 countries and more than 1,400 employees in France and abroad responsible for helping French companies in their international development.[5] France's budget bill for 2011 authorized €105,398,000 for the agency.[6]

On 1 January 2015, UBIFRANCE merged with InvestInFrance and became Business France.[7]

Governance

Board of directors

The agency is run by a sixteen members board composed of:


References

  1. Soyez, Paul (2019). Australia and France's Mutual Empowerment: Middle Powers' Strategies for Pacific and Global Challenges. Springer International Publishing. pp. 65–69. ISBN 9783030134495.
  2. Heller, David; de Chadirac, Sylvain; Halaoui, Lana; Jouvet, Camille (2019). The Emergence of Start-ups. Wiley. p. 77. ISBN 9781786304506.
  3. OECD (2020). OECD Investment Policy Reviews: Indonesia 2020. OECD Publishing. p. 268. ISBN 9789264560154.
  4. http://namesorts.com/2014/12/21/business-france-the-new-organization-to-turn-france-into-a-fdi-magnet/ Business France, the new organization to turn France into a FDI Magnet



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