WPP-Scangroup

WPP-Scangroup

WPP-Scangroup

Kenyan marketing company

WPP-Scangroup is a subsidiary of WPP and is listed on the Nairobi Securities Exchange. It is the largest marketing and communication group operating a multi-agency model across multiple disciplines in Sub-Saharan Africa. The group comprises the ad agencies Ogilvy Africa, SCANAD, JWT and BluePrint Marketing; media firms GroupM, MediaCom Africa, Mindshare and MEC; public relations agencies Ogilvy PR (a part of Ogilvy Africa) and H+K Strategies; market research agency Millward Brown; specialty communication firms Roundtrip and Geometry Global; and digital companies OgilvyOne, Squad Digital and SCANAD Digital. In all, over 1200 people are employed across the various organizations.

Quick Facts Company type, Traded as ...

WPP-Scangroup is listed on the Nairobi Securities Exchange. The group has presence in 25 countries in Sub Saharan Africa. Majority-owned offices in Ghana, Kenya, Nigeria, Rwanda, South Africa, Tanzania, Uganda, Zambia and minority owned operations in Burkina Faso, Cameroon, Gabon, Ivory Coast, Namibia, Senegal and Zimbabwe. The group also has affiliate partners in Botswana, DRC, Congo Brazzaville, Madagascar, Malawi, Mauritius, Mozambique, Niger, Reunion and S. Leone.

History

Scangroup Limited was incorporated in Kenya as a private limited liability company on 26 January 1999 under the name Media Initiative East Africa Limited. In October 2005 the company changed its name to Scangroup Limited. Scangroup listed on the Nairobi Securities Exchange on 29 August 2006 and is currently the only marketing services company listed on the exchange. In late 2013 Scangroup became a subsidiary of WPP and subsequently the company renamed itself to WPP-Scangroup Limited on 15 June 2015.

Ownership

Since 2006, the company stock is listed on the Nairobi Stock Exchange, where it trades under the symbol:SCAN. Its largest shareholder is the WPP Group, controlling 50.10% of the issued share capital of Scangroup though its subsidiaries Cavendish Square Holding BV and Ogilvy South Africa.[2] As of May 2014, the ten largest investors in the company were:[3]

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WPP-Scangroup Companies

The companies within Scangroup include, but are not limited to the following:[4]

See also

References

  1. [1]
    Elizabeth Kivuva (10 February 2022). "Scangroup appoints Patricia Ithau as new CEO". Business Daily Africa. Nairobi, Kenya. Retrieved 22 August 2022.
  2. [2]
    "Scangroup Shareholders Circular" (PDF). 18 October 2013. Retrieved 11 August 2014.
  3. [3]
    Shareholding in Scangroup Stock In December 2010
  4. [4]
    The Companies of Scangroup
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