Nakayoshi

<i>Nakayoshi</i>

Nakayoshi

Japanese manga magazine


Nakayoshi (なかよし, lit. "Good Friend") is a monthly shōjo manga magazine published by Kodansha in Japan. First issued in December 1954, it is a long-running magazine with over 60 years of manga publication history. Notable titles serialized in Nakayoshi include Princess Knight, Candy Candy, Pretty Guardian Sailor Moon and Cardcaptor Sakura. Roughly the size of a phone book (hence the term "phone book manga"), the magazine generally comes with furoku, or small gifts, such as pop-out figures, games, small bags, posters, stickers, and so on. The furoku is an attempt to encourage girls to buy their own copies of the magazine rather than just share with a friend.

Quick Facts Categories, Frequency ...

It is one of the best-selling shōjo manga magazines, having sold over 400 million copies since 1978. In the mid-1990s, Nakayoshi retailed for 400 yen and had an average of 448 pages. The estimated average circulation of Nakayoshi at this time was 1,800,000.[3] Its circulation peaked at 2,100,000 in 1993.[4] In 2007, its circulation was 400,000.[5] During the 1990s, then editor-in-chief, Yoshio Irie attempted to move the magazine away from "first love" stories and introduced several fantasy manga such as Sailor Moon. During that period, Nakayoshi pursued a "media-mix" campaign, which involved close coordination of the magazine, anime productions based on the manga, and character merchandising.[6] Nakayoshi is also published on the 3rd of each month.

Serializations

Current

Past

Circulation

More information Year / Period, Monthly circulation ...

International versions

An Indonesian language version, Nakayoshi: Gress!, is published monthly by Elex Media Komputindo in Indonesia. The series has been canceled effectively in January 2017.

Video games

There have been multiple video games based on various manga series running in Nakayoshi, in addition to games based on individual titles themselves.


References

  1. Jason Thompson (2007). Manga: The Complete Guide. Del Rey Books. pp. xxiii–xxiv. ISBN 978-0-345-48590-8.
  2. "Girl's Manga" (in Japanese). Japanese Magazine Publishers Association. September 2016. Archived from the original on November 4, 2016. Retrieved November 6, 2016.
  3. Schodt, Frederik (1996). Dreamland Japan: Writings on Modern Manga. Berkeley, CA: Stone Bridge Press. p. 94. ISBN 978-1-880656-23-5.
  4. 『雑誌新聞総かたろぐ 1994年版』
  5. Schodt, Frederik (1996). Dreamland Japan: Writings on Modern Manga. Berkeley, CA: Stone Bridge Press. pp. 92–93. ISBN 978-1-880656-23-5.
  6. 『雑誌新聞総かたろぐ 1979年版』
  7. 『雑誌新聞総かたろぐ 1980年版』
  8. 『雑誌新聞総かたろぐ 1981年版』
  9. 『雑誌新聞総かたろぐ 1982年版』
  10. 『雑誌新聞総かたろぐ 1983年版』
  11. 『雑誌新聞総かたろぐ 1984年版』
  12. 『雑誌新聞総かたろぐ 1985年版』
  13. 『雑誌新聞総かたろぐ 1986年版』
  14. 『雑誌新聞総かたろぐ 1987年版』
  15. 『雑誌新聞総かたろぐ 1988年版』
  16. 『雑誌新聞総かたろぐ 1989年版』
  17. 『雑誌新聞総かたろぐ 1990年版』
  18. 『雑誌新聞総かたろぐ 1991年版』
  19. 『雑誌新聞総かたろぐ 1993年版』
  20. "コミック誌の部数水準". Yahoo! Japan. Archived from the original on March 6, 2007. Retrieved March 6, 2007.
  21. "Manga Anthology Circulations 2004-2006". ComiPress. December 12, 2007.
  22. 日本雑誌協会 JMPAマガジンデータによる1号当たり平均部数
  23. 出版指標年報2011より
  24. "JMPAマガジンデータ : 女性 コミック". Japan Magazine Publishing Association. Archived from the original on September 20, 2016. Retrieved September 20, 2016.
  25. "JMPAマガジンデータ : 女性 コミック". Japan Magazine Publishing Association. Archived from the original on June 30, 2017. Retrieved June 30, 2017.
  26. "JMPAマガジンデータ : 女性 コミック". Japan Magazine Publishing Association. Archived from the original on February 1, 2018. Retrieved June 21, 2018.
  27. "印刷部数公表". Japan Magazine Publishing Association. Retrieved August 10, 2018.

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