Campana_Serenade

<i>Campana Serenade</i>

Campana Serenade

1942-1944 old-time radio music program


Campana Serenade is an old-time radio music program in the United States. It was broadcast on NBC from October 10, 1942 to April 10, 1943, and on CBS from September 4, 1943 to February 16, 1944.[1]

Quick Facts Genre, Running time ...

Dick Powell starred in both versions of Campana Serenade. The 1942-1943 episodes also featured the Music Maids, with Matty Malneck and his orchestra.[1] Joining Powell in the 1943-1944 programs were singer Martha Tilton and Lud Gluskin and his orchestra.[2] Henry Charles was the announcer.[3]

Originating at KNX in Los Angeles, California, the show was sponsored by Campana, a cosmetics manufacturer, advertising its Campana Balm, Dreskin, Coolies, DDD, and Solitaire Make-Up products.[4]

The trade publication Broadcasting reported that the break in the program's broadcasts resulted from a shortage of glycerine.[5]


References

  1. Dunning, John (1998). On the Air: The Encyclopedia of Old-Time Radio (Revised ed.). New York, NY: Oxford University Press. p. 133. ISBN 978-0-19-507678-3. Retrieved 2019-09-07.
  2. "Martha Tilton and Lud Gluskin Join Campana Serenade". Harrisburg Telegraph. Pennsylvania, Harrisburg. September 4, 1943. p. 15. Retrieved February 8, 2017 โ€“ via Newspapers.com. Open access icon
  3. Terrace, Vincent (1999). Radio Programs, 1924-1984: A Catalog of More Than 1800 Shows. McFarland & Company, Inc. ISBN 978-0-7864-4513-4. p. 60.
  4. CBS Program Book (PDF). New York, N.Y.: The Columbia Broadcasting System. February 1, 1944. Retrieved 8 February 2017.
  5. "Campana Resumes" (PDF). Broadcasting. September 6, 1943. p. 18. Retrieved 8 February 2017.



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