LT 83 TV received its federal license in August 1964 and signed on June 20, 1965, some years after shareholders explored the foundation of a television station. It moved its studios several times in the 1960s and early 1970s to cope with a growing demand for television in the region.
Channel 3 started broadcasting in color on May 1, 1980, using the PAL-N system as with every other TV station in the country. Full color programming began with a military parade on June 20 of that year. The station also produced such important local programming as the matches held in Rosario during the 1978 FIFA World Cup and Pope John Paul II's visit to the city in 1987.
In 2007, LT 83 suffered the second tower collapse in its history, causing damage to the station's studios. In 2011, it rebranded as El Tres.
In 2015, after the death of owner Alberto Casiano Gollán, a 55% share in Televisión Litoral, the license holder, was sold to local businessmen associated with the Fundación Libertad group, for around US$13 million.[1]
Currently, the station operates with a 30 kW transmitter, using four translators to reach all the province.