Club_Libby_Lu
Club Libby Lu
American children's retailer
Club Libby Lu was an experiential/experience-based retailer for young girls ages 4 to 12. Founded by Mary Drolet, a former executive at Claire's and Montgomery Ward, in August 2000, the store chain employed 98 stores in 28 states in the United States before closing in 2009. The stores were named after founder Mary Drolet's childhood imaginary friend.[1]
A makeover cost between $25–$60, depending on the package of choice, and included a full hair updo, nail polish, and makeup. In addition to playing dress-up for the day, Club Libby Lu VIPs (Very Important Princesses) were guided by their Club Counselors over to various sites including a "potion bar" where a VIP could make their own lotion, perfume, fairy dust, or lip gloss, and a Pooch Parlor, where the guests could own stuffed animals of their choice. At the end of every experience, each VIP was encouraged to join the free club, and was given a friendship bracelet.