CrescentRating

CrescentRating

CrescentRating

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CrescentRating is a research organization that researches Halal travel.

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Overview

CrescentRating researches Halal travel and publishes related rankings.[1][2] It was founded by Fazal Bahardeen and is based in Singapore.[3][4][5]

History

Founded in 2008 in Singapore by Fazal Bahardeen who identified a need in the tourism sector for better accommodation of Muslim travelers.[6][7][8] Initially, the company focused on rating establishments based on their compatibility with Muslim requirements.[7] Later, it expanded its services by introducing online platforms such as HalalTrip and the Muslim Travel Warehouse in 2015.[7]

Between 2011 and 2014 CrescentRating released an annual list of countries ranked by their accommodations for Muslim travelers. This project collaborated with Mastercard in 2015, becoming the Global Muslim Travel Index.[7][9][10]

In August 2013 CrescentRating launched a mobile app called Crescent Trips, designed to notify Muslims of prayer times and the direction to face during prayers.[11][12][13]

In December 2013 CrescentRating introduced HalalTrip.com, a website for Muslim travelers that featured an international directory of halal restaurants and city guides.[14][15][16] Later, in 2015, CrescentRating released a mobile app for the HalalTrip website.[17]

In April 2016 CrescentRating began collaborating with the Philippine Department of Tourism (PDOT) to promote halal tourism in the Philippines.[18]

In 2023 CrescentRating's Global Muslim Travel Index (GMTI) report introduced a new tool that gives details on Muslim Women Friendly Destinations.[19]

CrescentRating also provides training to tourism and hotel boards and collaborates with organizations such as IE Singapore and the city of Fukuoka, Japan on research projects.[7][20][21]

Over the years, CrescentRating has conducted multiple research studies and published guidebooks.[22] Notable studies include a study for the Organization of Islamic Cooperation (OIC), another in collaboration with the Singapore Center for Studies in Innovation, Productivity and Technology and Murdoch University,[23] a study on halal dining,[24] and a guidebook specifically for Muslim tourists visiting Jeju Island in South Korea.[7]

CrescentRating also hosts the Halal in Travel Awards annually.[25]

References

  1. [1]
    "Online ventures target 'Muslim lifestyle' market". 16 December 2014.
  2. [2]
    "After Islamic food and banking: halal travel". The Independent. August 23, 2010.
  3. [3]
    "The rise of the affluent Muslim traveller". BBC News. August 17, 2012.
  4. [4]
    "Online ventures target global Muslim consumer market". December 16, 2014 – via Reuters.
  5. [5]
    Yue, Karen. "Pushing for change | TTG Asia". www.ttgasia.com.
  6. [6]
    "World Halal Travel Industry Grows". VOA. November 9, 2010.
  7. [7]
    "CrescentRating 'terbit' tinggi". Berita Harian. November 10, 2015.
  8. [8]
    "Fazal Bahardeen: 'The Muslim travel market is growing' – DW – 03/08/2018". dw.com.
  9. [9]
    "Firma perkenal indeks pelancongan Islam sejagat". Berita Harian. November 15, 2014.
  10. [10]
    Kamin, Debra (January 18, 2019). "The Rise of Halal Tourism" – via NYTimes.com.
  11. [11]
    "Singapore firm launches in-flight Muslim prayer app". DAWN.COM. August 13, 2013.
  12. [12]
    "Singapore firm launches in-flight Muslim prayer app". August 13, 2013.
  13. [13]
    "New app tells Muslims when, where to pray during flight - Arabian Business". Arabian Business. 14 August 2013.
  14. [14]
    "Singapore firm launches travel site for Muslims". DAWN.COM. December 18, 2013.
  15. [15]
    "These 5 startups are making it big by serving Muslims". The Express Tribune. January 3, 2017.
  16. [16]
    "Halal holidays: Singapore firm launches travel site for Muslims | Al Arabiya English".
  17. [17]
    "Singapore firm launches mobile app for halal foodies". Arab News PK. January 7, 2015.
  18. [18]
    "Firma setempat bantu kembang pasaran halal di Filipina". Berita Harian. April 7, 2016.
  19. [19]
    Boey, Caroline. "Mastercard-CrescentRating introduces new tools in Global Muslim Travel Index 2023 report | TTG Asia". www.ttgasia.com.
  20. [20]
    "Firma nilai industri pelancongan halal teroka pasaran Korea S". Berita Harian. February 18, 2015.
  21. [21]
    "Syarikat tempatan bantu bandar Jepun pikat pelancong Muslim". Berita Harian. November 13, 2014.
  22. [22]
    Gooch, Liz. "Malaysia hotels cater to Muslim tourists". www.aljazeera.com.
  23. [23]
    "Firma penilaian mesra halal tinjau corak pelancongan milenial Melayu/Islam". Berita Harian. September 19, 2017.
  24. [24]
    Quek, Eunice (March 3, 2021). "S'pore halal dining market worth $1b, says report". The Straits Times.
  25. [25]
    "Malaysia announced Best Muslim-Friendly Destination by OIC".
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