Gucci_Gucci
Gucci Gucci
2011 single by Kreayshawn
"Gucci Gucci" is a song by American hip hop recording artist Kreayshawn. The song serves as the lead single from her debut studio album, Somethin' 'Bout Kreay (2012). It was released on June 14, 2011, by Columbia Records. By 2012, the single had been certified gold by the Recording Industry Association of America.
| "Gucci Gucci" | ||||
|---|---|---|---|---|
| Single by Kreayshawn | ||||
| from the album Somethin' 'Bout Kreay | ||||
| Released | June 14, 2011 (2011-06-14) | |||
| Recorded | 2011 | |||
| Genre | Pop-rap | |||
| Length | 3:07 | |||
| Label | Columbia | |||
| Songwriter(s) |
| |||
| Producer(s) |
| |||
| Kreayshawn singles chronology | ||||
| ||||
| Music video | ||||
| "Gucci Gucci" on YouTube | ||||
The song was produced by DJ Two Stacks, who added the high hats and Adeptus. It contains a sample of another Kreayshawn song, titled "Bumpin Bumpin". "Gucci Gucci" peaked at number 57 on the US Billboard Hot 100 chart. The track was also a hit in Belgium, and charted on hip hop charts in the United Kingdom.
A remix was released featuring British rapper Giggs. British singer Neon Hitch covered the song.[1]
"Gucci Gucci" is a pop-rap song.[2] In the song she proclaims her disdain for wearing designer brands such as Gucci, Louis Vuitton, Fendi, and Prada.[3] The single gained popularity after being uploaded on her YouTube channel on May 16, 2011, the song garnered nearly 3 million views on YouTube in a little over two weeks.[4] The song's success was able to get her a record deal with Columbia Records.[5]
Kreayshawn wrote the song with hip-hop rapper and ghostwriter Anthony "Speak!" Negrete. In an August 2011 interview with Rebecca Haithcoat from LA Weekly, Negrete stated that he had never been paid royalties for his contributions.[6]
The song received rave reviews. Touré commented on the song: "The song basically attacks a central tenet of hip-hop: Many rappers embrace labelism as part of their celebration of upward mobility as well as a postmodern sentiment that you are the brands you wear." He also said that the song had "childishly simple rhyme patterns" such as "I'm lookin' like Madonna, but I'm flossin' like Ivana."[7] James Montgomery of MTV ranked "Gucci Gucci" 23rd of his top 25 songs of 2011.[8] The song was remixed by hip-hop rapper Lil Wayne for his mixtape Sorry 4 the Wait. The song is also ranked in Pitchfork's The Top 100 Tracks of 2011 and many other publications.[9]
On the week of July 30, 2011, the song debuted on the Billboard Hot R&B/Hip-Hop Songs chart at number 83.[14][15] It also debuted at number 82 on the Billboard Hot 100 on the week ending August 13, 2011.[16] The single peaked at number 57 on the Hot 100.[17]
In October 2012, the single was certified Gold by the RIAA, having sold 500,000 copies in the US.[18]
"Gucci Gucci" was certified platinum by the RIAA in October 2023 for equivalent single sales in excess of 1 million units.[18]
The music video was directed by Joseph Zentil of Strange Customs. It features cameo appearances from former White Girl Mob member Lil Debbie, rapper Speak!, as well as Jasper Dolphin, Taco Bennett, and Left Brain of Odd Future.
| No. | Title | Writer(s) | Producer(s) | Length |
|---|---|---|---|---|
| 1. | "Gucci Gucci" |
| DJ Two Stacks | 3:07 |
| 2. | "Gucci Gucci" (Two Stacks Remix) |
| DJ Two Stacks | 3:36 |
| 3. | "Gucci Gucci" (Giggs Remix) |
| DJ Two Stacks | 3:07 |
| 4. | "Gucci Gucci" (Instrumental) | DJ Two Stacks | 3:06 | |
| Total length: | 12:56 | |||
|
Certifications
| |||||||||||||||||||||||
| Country | Date | Format | Label | Ref |
|---|---|---|---|---|
| United States | July 14, 2011 | Digital download | Sony Music Entertainment | [24] |
- "Neon Hitch - Gucci Gucci (Kreayshawn Cover)". YouTube. 2011-08-30. Retrieved 2016-06-21.
- Battan, Carrie (12 December 2011). "The Top 100 Tracks of 2011". Pitchfork. Retrieved 18 September 2016.
- "Kreayshawn drops 'Gucci Gucci' video". Baltimore Sun. 2011-05-19. Retrieved 2016-06-21.
- "'Gucci Gucci' Rapper Kreayshawn Inks Deal with Columbia Records". Rap-Up. Retrieved 2016-06-21.
- "Meet Speak, Who Co-Wrote Kreayshawn's "Gucci Gucci"". LA Weekly. 2011-10-31. Retrieved 2011-11-02.
- Touré (December 25, 2011). "Challenging Hip-Hop's Masculine Ideal". The New York Times. pp. AR18.
- Montgomery, James (December 13, 2011). "Beyonce, Britney Spears And More: 25 Best Songs Of 2011". MTV News. Retrieved December 25, 2011.
- Battan, Carrie (12 December 2011). "The Top 100 Tracks of 2011". Pitchfork. Retrieved 18 September 2016.
- mtv (2011-12-13). "Beyonce, Britney Spears And More: 25 Best Songs Of 2011". MTV. Retrieved 2016-06-21.
- Battan, Carrie (12 December 2011). "The Top 100 Tracks of 2011". Pitchfork. Retrieved 18 September 2016.
- "Kreayshawn "Gucci Gucci" - The 25 Best Songs of 2011". Complex.com. 2011-12-30. Retrieved 2016-06-21.
- "The 75 Best Songs of 2011". PopMatters.com. Retrieved 2016-06-21.
- "Kreayshawn - Chart history". Billboard. 2011-09-24. Retrieved 2016-06-21.
- "Billboard Hot R&B / Hip-Hop Songs – 25 July « Creative Disc – Music Weblog". Archived from the original on July 27, 2011. Retrieved July 25, 2011.
- "Britney Spears Bounds Into Hot 100's Top 10, LMFAO Still No. 1". Billboard. Prometheus Global Media. 2011-08-03. Retrieved 2011-08-03.
- Grein, Paul (7 September 2011). "Week Ending Sept. 4, 2011. Songs: Adele's Back On Top". Yahoo! Chart Watch. new.music.yahoo.com. Retrieved 7 September 2011.
- ""Gucci Gucci" Certifications". Gold & Platinum. Recording Industry Association of America. Retrieved 28 April 2017.
- "Gucci Gucci - EP". iTunes. September 2011.
- "Kreayshawn – Gucci Gucci" (in Dutch). Ultratip. Retrieved 11 January 2011.
- "American single certifications – Kreayshawn – Gucci Gucci". Recording Industry Association of America. Retrieved October 31, 2023.
- "ITunes - Music - Gucci Gucci - Single by Kreayshawn". iTunes. Archived from the original on September 3, 2011. Retrieved September 14, 2011.