IParenting_Media
iParenting Media was a company and then a unit of Disney Online that operated web sites, provided apps, and gave widely recognized prizes for content related to children and parenting. It was a separate company prior to the Disney acquisition.[1][2] The company was started in January 1997 by Elisa Ast All and Alvin All and was sold in December 2007. The former was pregnant at the time of founding.[3]