Jacqueline de Rojas CBE (born Jacqueline Yu 1962) is President Emeritus of techUK and chair of the board of Digital Leaders.^[3][4] She serves as Non-Executive Director on the boards of Rightmove, Costain Group and FDM Group, and was formally on the board of AO World. She also works for the Department for Digital, Culture, Media and Sport. She serves as co-Chair for the Institute of Coding and was awarded an honorary Doctorate of Engineering from the University of Bath in 2020.^[5]

de Rojas was born Jacqueline Yu in Folkestone to a Chinese father and British mother.^[6][7] Her mother was a victim of domestic violence, and together with de Rojas escaped to Swindon to live with her grandparents.^[8] de Rojas has stated that her father was abusive and that her stepfather "behaved inappropriately" towards her.^[1] She completed a degree in European business at Middlesex University and Reutlingen University in 1986.^[9] She joined Synon to grow their overseas distribution network starting in Germany and including Northern Europe and Asia.

de Rojas has worked in various blue chip software companies, including CA Technologies.^[10] She joined Citrix Systems as vice president for Northern Europe in 2014.^[11][12] She pushed for more flexible working to increase productivity.^[13][14] She left Citrix to join Sage Group in 2016, and stepped down after 6 months.^[15][16][17] She published a Women in Tech Manifesto for techUK in 2014 and was appointed President of techUK in 2015.^[18][19] techUK represent over 900 UK-based tech companies.

In 2017 de Rojas joined Costain Group as non-executive director.^[20] That year she became Chair of Digital Leaders, a global initiative that promotes effective digital transformation.^[21] She is the Chair of Digital Leaders UK, an online platform that provides opinion and advice on technology. She was on The Prince's Trust committee for several years and managed The Technology Leadership Group. de Rojas was appointed as an advisor to the Board of financial analytics company Metapraxis in 2018.^[22] She launched the Institute of Coding with the University of Bath in 2018.^[23] The Institute of Coding is a national consortium of industry and academia, working together to address to the UK digital skills gap.^[23] de Rojas serves as co-Chair of the Institute of Coding's Governance Board.^[23]

She was interviewed by Lauren Laverne for Desert Island Discs in March 2019.

In September 2019, de Rojas was appointed as a non-executive director of FDM Group.^[24]