Mavi_Jeans

Mavi Jeans

Mavi Jeans

Turkish clothing company

Mavi is a Turkish brand of denim and jeans founded in 1991 in Istanbul, Turkey. The company manufactures jeans for both women and men, targeting a younger age group. The global operation is headquartered in Turkey, with subsidiaries in the USA, Canada, Germany, Netherlands, Russia and Australia.[1]

Quick Facts Company type, Traded as ...

Mavi is a Turkish word meaning "blue".

Retail locations

Mavi has flagship stores in New York City, Vancouver, Istanbul, Berlin, Frankfurt, Düsseldorf, Hamburg and Moscow.[1]

Marketing

Celebrities who wear Mavi include Kate Winslet and Chelsea Clinton.[2] In 2012, Adriana Lima signed a contract with Mavi for a marketing campaign,[3] and sales increased 50%.[4]

Production

The major factory of company is located in Çerkezköy, Tekirdağ Province.

See also

Mavi Jeans, Mall of Berlin

References

  1. [1]
    Corporate, Mavi USA, archived from the original on 2014-05-21, retrieved 21 May 2014
  2. [2]
    "Three Economic Lessons Imported From Turkey". Time. 9 February 2012.
  3. [3]
    Adriana Lima comes to act in commercial, Hürriyet Daily News, 6 March 2013
  4. [4]
    Adriana Lima: Supermodel of the Year with a Golden Heart, Women Fitness, 30 September 2013
  5. [5]
    "NordicTrack". www.nordictrack.com. Retrieved 2023-06-15.
  6. [6]
    "Vacuactivus". Retrieved 2023-06-15.
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