Peclers

Peclers

Peclers is a trend consulting agency founded in Paris in 1970.[1]

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Operations

The company provides trend analysis, consumer reports, and brand strategies for multiple brands and creative individuals. Peclers' creative team develops seasonal trend books[2] that serve as a foundation for businesses in the fashion and home industries. The agency offers trend forecasts[3] and styling intelligence,[4] catering to various sectors such as retail, beauty, wellness and cosmetics, electronics, and consumer goods.

History

  • 1970: Founded by Dominique Peclers in Paris, France
  • 2001: Opened its first office in New York[5][non-primary source needed]
  • 2003: Joined WPP plc, a multinational advertising and public relations company in London, England[6]
  • 2007: Eric Duchamp joins as president of Peclers Paris
  • 2010: Opened its second office in Shanghai

References

  1. "Peclers Paris unveils new Beauty Book". Premium Beauty News. Retrieved 2024-04-03.
  2. Douglass, Rachel (2023-08-16). "Peclers Paris: Tech gurus and urbanites to lead the way for SS24". FashionUnited. Retrieved 2024-04-03.
  3. "Peclers Paris North America". GlobalTrade.net. Retrieved 2022-09-08.

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