Universal Music Canada

While at Universal, Lennox notably produced Big Shiny Tunes, the #1 best selling album series in Canadian history^[4][5] and Oh What a Feeling: A Vital Collection of Canadian Music, a Canadian-focused compilation to celebrate the Juno Award's 25th Anniversary and the first-ever Canadian box-set to be certified diamond for sales of over one million copies.^[6]

In 1998, Universal Music Canada merged with Polygram Canada and at age 36 Lennox appointed as company's president,^[7][8][1] and then in 2001, president and CEO.^[9][10] Under Lennox, Universal Music Canada developed many Canadian artists like Justin Bieber, Drake, Sam Roberts, Alessia Cara, The Tenors, The Weeknd, Shawn Mendes, Nelly Furtado, The Tragically Hip, Shania Twain, Diana Krall and Bryan Adams.^[11]

While Lennox was CEO, Universal Music Canada was named Music Company of the Year for 16 consecutive years at Canadian Music Week.^[12]

Bell Media

In 2015, Lennox joined Bell Media as President, Broadcasting with a five-year mandate to produce and secure exclusive rights to the premium international content while exporting such content to other markets.^[13][14] New markets included musicals with Bat Out of Hell a rock opera based on the Meat Loaf album that ran in London, Toronto and New York,^[15] a reality tv competition serines with The Launch, and the TV adaptation of web-comedy Letterkenny as well as numerous music-focused documentaries.

Lennox also signed partnerships with iHeartMedia and the Just For Laughs comedy festival,^[16] Lennox bolstered Bell Media's library with international partners including Lionsgate, Pinewood Studios, Starz,^[17] Vice Media^[18], TIFF, Netflix^[19], BNN Bloomberg,^[20] Jeffrey Katzenberg,^[21] HBO^[22] and HBO Max.^[23] He also formed partnerships with internet radio broadcaster iHeartMedia and the Just For Laughs comedy festival.^[16]

In 2017, Lennox was appointed overall president of Bell Media^[24] and took responsibility for "strategy and operations for conventional, pay and specialty television, radio, digital media, out-of-home advertising and special projects."^[25]

In 2018, Lennox rebranded relaunched the CraveTV service as Crave, for the first time ever unbundling Bell Media's content library being a Bell wireline customer and HBO Max's first international launch partner. In interviews Lennox has described a responsibility to meet customer expectations,^[26] and his plan to attract new subscribers with exclusive world-class original content by producing it in house and patterning internationally.^[27] The service would grow to nearly 3 million subscribers over the next 2 years.^[22]

In 2019 he led Bell Media's majority acquisition and subsequent expansion of Toronto's Pinewood Studios. This deal created an additional 200,000-square feet worth of production space for Pinewood^[28] and Toronto's $2 billion film and television industry.^[29]

In a pair of 2021 interviews with Playback Magazine^[30] and FYI Music News,^[31] Lennox reflected on his tenure at Bell media and revealed that his love for documentary and TV productions had grown to match his love for music and he would be continuing to produce all three working independently.

LOFT Entertainment

In 2023, Lennox co-founded of LOFT Entertainment Inc, a Music Management and Television Content Company ^{[citation needed]} to produce documentaries, films, TV shows and music, drawing from his longstanding relationships in the entertainment industry.

Albums & Singles

Also in 2010, Lennox won a Juno Award for "Single of the Year" for producing Wavin' Flag^[44]

TV & Film

Lennox also co-produced the 2019 filmwithand Lennox green lit Letterkenny and as well as dramas including Cardinal, Transplant and Frontier.

Documentary

Other