Wonderbly

Wonderbly

Wonderbly

English custom publishing company


Wonderbly, previously Lost My Name,[1] is a technology and publishing business that produces personalized books for children and adults. Launched in 2012,[2] Wonderbly has sold over 8 million books in 169 countries and territories, and their titles are available in 11 languages. The company’s headquarters are in Bloomsbury, London.[3]

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Products

The initial product published by Wonderbly, The Little Boy/Girl Who Lost His/Her Name[4], is a personalised picture book for readers whose age ranges between two and six years old. The book tells of a child who has lost their name and goes on an adventure to find it.[4] Each book comprises a selection of mini stories, each of which feature the letters of the child's missing name.[5]

The Little Boy/Girl Who Lost His/Her Name has been translated into British English,[6] American English,[7] German,[8] French,[9] Spanish,[10] Italian,[11] Dutch,[12] Chinese[13] and Japanese.[14]

Wonderbly followed this up with The Incredible Intergalactic Journey Home,[15] a picture book personalised around a child's address that featured a satellite image of their real home.

Wonderbly's third title, Kingdom of You,[16] is a personalised picture book based on a child's favourite things.

Most recently Wonderbly released The Birthday Thief,[17] which uses a child's birthdate as its narrative structure.

History

Wonderbly was founded by Asi Sharabi, former advertising exec;[18] Tal Oron, creative technologist; David Cadji-Newby, a television writer and novelist; and Pedro Serapicos, an illustrator and graphic designer.[19] The company is currently headquartered in East London.[20]

In June 2015, Wonderbly announced a $9 million Series A round, led by Google Ventures,[21] and in July 2017, another $8.5 million Series B round led by Ravensburger.[22] The company also underwent a rebrand from Lost My Name to Wonderbly[1] in the same month.

In July 2021, private equity firm Graphite Capital acquired Wonderbly.[23][24]

Recognition

The company won recognition in Series 12 of BBC's Dragon’s Den,[25][26] where two of the co-founders appeared on British and Australian television to secure a record breaking investment.[27]

Awards

2014

  • Best Start Up, FutureBook Innovation Awards[28]
  • Startups Award, People's Champion[29]
  • Silver winner for Best Children's Story 3 to 5 Years (The Little Boy/Girl Who Lost His/Her Name[6]), Loved by Parents[30]
  • Bronze winner for Best Children's Story Preschool (The Little Boy/Girl Who Lost His/Her Name[6]), Loved by Parents[30]

2015

  • Winner of the Self Published Books category, British Book Design and Production Awards[31]
  • Shortlisted for Digital Business of the Year, Bookseller Industry Awards[32]

2016

  • Future Fifty, Tech City UK[33]
  • The Top 50 Innovative Companies in the United Kingdom, Innovative Business Awards[34]
  • Gold winner for Innovative Book of the Year (The Incredible Intergalactic Journey Home[15]), Junior Design Awards[35]
  • The Leap 100, City AM[36]
  • Top 10 Most Innovative Companies in Media, Fast Company[37]
  • Most Innovative Companies For Parents & Kids, Fatherly[38]
  • One to Watch, Sunday Times Tech Track 100[39]
  • Shortlisted for Best E-Commerce Startup, The Europas Conference & Awards[40]
  • BAFTA nominee for the Original Interactive category (Blinkies[41]), BAFTA[42]

2017

  • Silver winner for Best designed/illustrated book for children (Kingdom of You[16]), Junior Design Awards[43]
  • Rank #1, Sunday Times Tech Track 100[44]

References

  1. "New name, same us". 24 July 2017. Retrieved 27 July 2017.
  2. "Lost My Name: Personalised books are the name of the game". 3 February 2014. Retrieved 27 July 2017.
  3. "Wonderbly press page". Retrieved 27 July 2017.
  4. "Oh, j'ai perdu mon nom". Retrieved 27 July 2017.
  5. "Dov'è finito il mio nome". Retrieved 27 July 2017.
  6. "Wat een pech mijn naam is weg!". Retrieved 27 July 2017.
  7. "Lost My Name个性定制绘本". Retrieved 27 July 2017.
  8. "Kingdom of You". Retrieved 27 July 2017.
  9. "The Birthday Thief". Retrieved 27 July 2017.
  10. "Privacy Policy of Wonderbly". Retrieved 27 July 2017.
  11. "Dragons Den de Movie". YouTube. Retrieved 27 July 2017.
  12. "People's Champion Finalist: Lost My Name". 20 October 2014. Retrieved 27 July 2017.
  13. "Innovative Business Awards 2016". Retrieved 27 July 2017.
  14. "THE LEAP 100". 14 March 2017. Retrieved 27 July 2017.
  15. "Most Innovative Companies 2016". Retrieved 27 July 2017.
  16. "Tech Track Ones to Watch". Retrieved 27 July 2017.
  17. "Introducing Blinkies". 12 August 2016. Retrieved 28 July 2017.

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