Expo_2015

Expo 2015

Expo 2015

World Expo held in Milan, Italy


Expo 2015 was a World Expo hosted by Milan, Italy. It opened on May 1 at 10:00 CEST and closed on October 31.[1][2] Milan hosted an exposition for the second time; the first was the 1906 Milan International.

Quick Facts 2015 Milan, Overview ...

The Bureau International des Expositions (BIE) general assembly in Paris decided in favour of Milan on March 31, 2008.[3] On November 23, 2010, the event was announced by the BIE.[4] Expo 2015's theme was "Feeding the Planet, Energy for Life".[5][6][7]

Themes

Expo 2015's theme was "Feeding the Planet, Energy for Life", encompassing technology, innovation, culture, traditions and creativity and how they relate to food and diet. The exposition developed themes introduced in earlier expos (such as water at Expo 2008 in Zaragoza) in light of new global scenarios and emerging issues, focusing on the right to healthy, secure and sufficient food for the world's inhabitants. Futuristic concerns about food security are compounded by forecasts of increasing uncertainty about the quantity of food which will be available globally. The exposition had seven sub-themes:[8]

  • Science for food safety, security and quality
  • Innovation in the agro-food supply chain
  • Technology for agriculture and biodiversity
  • Dietary education
  • Solidarity and cooperation on food
  • Food for better lifestyles
  • Food in the world's cultures and ethnic groups

Site

Albero della vita (Tree of Life)

The Expo 2015 site is about 15 kilometres (9.3 mi) northwest of Milan, in the municipalities of Rho and Pero, and covers an area of 1.1 km2 (0.42 sq mi). It is adjacent to the Fiera Milano fairgrounds, designed by Massimiliano Fuksas, which may be considered the cornerstone of the area's urban redevelopment. It had long been an industrial zone before its conversion to logistical and municipal services and agriculture. The fairgrounds and the Expo site were connected by a pedestrian bridge adjacent to the Rho-Pero high-speed rail station. Originally-planned bicycle paths were never constructed, and several motorways were built (or expanded) to allow access to the site.

The area is oblong in shape with an overall length of nearly 3 km (1.9 mi), suggesting a boulevard along which the pavilions would be located. The design of pools and waterways in and around the Expo area was an element of primary importance.

Initial plan

Expo 2015 bid logo

The initial plan had the following elements:

  • 50 per cent of the area occupied by pavilions, 35 per cent dedicated to space around each pavilion and the remaining 15 per cent a green perimeter around the site
  • Piazza Italia and Piazza Expo at either end of the main boulevard, the former dominated by the 7,000-square-metre (1.7-acre) Italy pavilion and flanked by a second square (Piazza delle Regioni)
  • A large, artificial lake surrounded by the 20 pavilions representing the Italian regions
  • A 12,000-seat amphitheatre covering 9,000 m2 (2.2 acres) and a 6,000-seat, 6,000-square-metre (1.5-acre) auditorium
  • Country pavilions in three sizes, depending on the financial resources of the participating country
  • Three pavilions dedicated to geographic areas: Asia, Africa and Latin America and the Caribbean

A 100-hectare (250-acre) service area was planned near the main Expo site with hotels, parking facilities, stores, a convention centre, green areas, a business centre available to Expo participants and a 12-hectare (30-acre) Expo Village to house staff, volunteers and security and administrative personnel.

The following thematic pavilions were also planned:

  • What the World Eats: At the base of the Expo tower and in the pedestrian bridge connecting the Rho-Pero fairgrounds to the expo site
  • Science and Conscience
  • Tales of Land, Air and Water
  • The Food Spiral
  • The Right to Eat Well
  • In the Realm of the Senses, in Piazza Italia
  • Equilibrium
  • The Art of Food

Concept

Expo 2015 logo in Corso Vittorio Emanuele II in Milan

Expo 2015's concept was presented on September 8, 2009. It was designed by a committee of four architects: Stefano Boeri, Richard Burdett, Mark Rylander and Jacques Herzog.

The main idea was to trace two avenues (a main and a secondary avenue), representing the ancient Roman layout of a cardo and a decumanus. The initial idea of a "classical" site composed of avenues and pavilions was replaced by the idea of a "light" Expo composed of exhibition areas arranged across the main boulevard. The exhibition areas, identical for each country, recreated the typical food cycle of each nation from production to consumption. The centre of the avenue was occupied by a table in front of the country pavilions extending the length of the site, where visitors could sample foods produced in each country's pavilion. The area would be covered by large, tent-like structures to convey the idea of a global marketplace.

A second idea was to build large greenhouses on the site to reproduce the earth's principal biomes. These would be thematic pavilions for the cultivation and production of basic foodstuffs used in the individual country pavilions. Each country would have a dedicated greenhouse in its exhibition area. In this version of the site, water remained an important element but was shifted toward the exterior as a large, navigable canal surrounding the site. A large lake was also included in the design. Additional elements included a large, excavated amphitheatre and a hill, one at each end of the boulevard; expo village facilities across the encircling canal from the site, and redevelopment of the post-office building as a centre for sustainable development.

Master plan

Expo gate in Piazza Castello

The master plan for Expo 2015, coordinated by Stefano Boeri, was delivered to the BIE during its April 30, 2010 registration ceremony in Paris. Changes included:

  • Each exhibiting country could rent areas ranging from 400 to 6,000 m2 (4,300 to 64,600 sq ft).
  • Buildable areas were reduced to 30 per cent of the area assigned to each exhibitor.
  • The large, but not navigable, canal around the area is maintained;
  • The tent roofing remained only along the axes of the cardo and the decumanus.
  • Greenhouses would be in a 50,000 m2 (12-acre) zone.
  • The circular canal became a theatre on the water, with a central stage.
  • The green hill opposite the amphitheatre would be built of earth from the amphitheatre excavation.
  • An auditorium was included.

Participants

Expo participants included 145 countries, three international organizations and several civil society organizations, corporations and non-governmental organizations (NGOs).[9] Participants were hosted in individual or grouped pavilions.

Countries

Expo passport

Each participating country was hosted in a self-constructed pavilion and included on the Expo website.[10] Some countries, such as Belarus,[11] Belgium,[12] Israel[13] and Germany,[14] created external websites. As part of a reciprocity protocol with Expo 2010 in Shanghai, on December 8, 2008, China was the first country to formalise its participation in Expo 2015. The first country outside the reciprocity protocol to confirm its participation was Switzerland, on February 3, 2011.[15] As in other years, during the Expo visitors could purchase a passport which could be stamped.

Two major countries which did not participate were Australia and Canada, who withdrew despite participating in the previous Expo in Shanghai, citing budgetary restrictions.[16]

The following countries participated:[17]

Agreements

An Etihad Airbus A330 aircraft, A6-EYH, in Expo 2015 and Alitalia livery

In preparation for Expo 2015, the City of Milan signed coordination agreements with other cities in Italy and Europe focusing on tourism, culture and infrastructure. Agreements were also signed with other countries for the development of projects associated with food and education.

Partners

Controversy

Protest in Milan on the exposition's first day

Expo 2015's opening on May 1 was met with protests by a black bloc of anti-austerity activists, with police using tear gas.[129] Although Vatican City invested €3 million in its pavilion before Pope Francis' election, he said that it was good for the church to be involved in causes which fight hunger and promote clean energy but too much money was wasted on the Expo by the Vatican.[130]

Food

Several unusual (or unique) food choices were offered during the exposition, some normally not permitted in Italy. At Zimbabwe's pavilion, visitors could try burgers made from crocodile, zebra or python (named "crocoburger", "zebraburger" and "savanaburger" by their creator, consul Georges El Badaoui). The pavilion's food was some of the expo's most innovative and extravagant.[131][132][133] At the Japanese pavilion during the expo, European regulations were relaxed and it was possible to taste sashimi from pufferfish (fugu).[134] In the Future Food District were packs of canned insects, common in Southeast Asia but prohibited in the European Union. Italian chef Massimo Bottura and international colleagues created the Refettorio Ambrosiano, a gourmet soup kitchen using waste food from the fair.[135]

Verybello.it

verybello.it was the Italian website for the Expo 2015. The website was launched in January 2015.[136] Its early version has attracted criticism for omitting Sicily from the map of Italy, and for having only the Italian language version present.[136] Website design and name have also been criticized.[137]

The website, as accessed in late March 2015, had an English version, and an expanded map including Sicily.[138]

Sport

World Cup Expo, a football tournament of mixed teams composed of workers from individual pavilions (or clusters), was held during the event.[139]

Mascot

The mascot was Foody, a salad-like character,[140] inspired by the work of Giuseppe Arcimboldo and is composed of eleven different foods, each of which forms a separate mascot, including Chicca the pomegranate.[141] It was designed by Disney Italia.[142]

Pavilions

See also


References

  1. "Expo 2015, Bie approva ufficialmente la registrazione di Milano". Reuters. November 23, 2010. Archived from the original on April 1, 2012.
  2. "Expo Milano 2015. E' ufficiale". Comune di Milano. November 23, 2010.
  3. "Brazil". bie-paris.org.
  4. "Feeding the Planet. Energy for Life – Expo 2015" (in Italian). Expo2015.assolombarda.it. Archived from the original on September 27, 2013. Retrieved 2013-09-24.
  5. "Feeding the Planet, Energy for Life". Archived from the original on January 16, 2016. Retrieved June 7, 2015.
  6. "Expo2015 Participants". Archived from the original on May 2, 2014.
  7. "Expo2015 Countries". Archived from the original on May 12, 2015.
  8. "Pavilion Belarus Expo 2015". Archived from the original on June 17, 2015.
  9. "Israeli Pavilion Milano 2015". Archived from the original on May 28, 2016.
  10. "Discover all Participant Countries". Archived from the original on May 12, 2015. Retrieved May 8, 2015.
  11. Expo 2015 S.p.A. "Expo Milano 2015 - Feeding the Planet, Energy for Life". EXPO. Archived from the original on December 18, 2012.{{cite web}}: CS1 maint: numeric names: authors list (link)
  12. "I Paesi partecipanti ad EXPO 2015: ALBANIA" (in Italian). Archived from the original on June 6, 2012. Retrieved May 31, 2012.
  13. "Con l'adesione dell'Argentina si tocca quota 40" (in Italian). Archived from the original on August 2, 2012.
  14. "expomilando2015participants.jpg". Archived from the original on October 3, 2013. Retrieved October 19, 2013.
  15. "Con la Bolivia salgono a 36 i Paesi partecipanti" (in Italian). Archived from the original on August 21, 2011.
  16. "Governo Italiano - Il Presidente del Consiglio dei Ministri" (in Italian). Governo.it. Archived from the original on September 27, 2013. Retrieved 2013-09-24.
  17. "Obiettivo raggiunto: 131 adesioni | Expo Milano 2015" (in Italian). Expo2015.org. Archived from the original on October 3, 2013. Retrieved 2013-09-24.
  18. "Anche la Cambogia aderisce a Expo 2015" (in Italian). Archived from the original on July 31, 2012.
  19. "Expo 2015: Aderisce anche il Cile" (in Italian). Archived from the original on October 16, 2011.
  20. Expo 2015 S.p.A. "China". EXPO. Archived from the original on April 29, 2015.{{cite web}}: CS1 maint: numeric names: authors list (link)
  21. Expo 2015 S.p.A. "China Corporate United Pavilion". EXPO. Archived from the original on May 12, 2015.{{cite web}}: CS1 maint: numeric names: authors list (link)
  22. Expo 2015 S.p.A. "Vanke". EXPO. Archived from the original on May 12, 2015.{{cite web}}: CS1 maint: numeric names: authors list (link)
  23. "I Paesi partecipanti ad EXPO 2015: COLOMBIA" (in Italian). Archived from the original on April 5, 2012. Retrieved May 31, 2012.
  24. "Expo Milano 2015 raggiunge quota 129 con l'adesione dell'Unione delle Comore | Expo Milano 2015" (in Italian). Expo2015.org. Archived from the original on October 3, 2013. Retrieved 2013-09-24.
  25. Expo 2015 S.p.A. "Countries". EXPO. Archived from the original on May 12, 2015.{{cite web}}: CS1 maint: numeric names: authors list (link)
  26. "Ucraina e Congo: salgono a 43 le adesioni a Expo 2015" (in Italian). Archived from the original on August 28, 2011.
  27. Expo 2015 S.p.A. "Djibouti". EXPO. Archived from the original on May 13, 2015.{{cite web}}: CS1 maint: numeric names: authors list (link)
  28. "Expo: arrivano Rep.Dominicana e Moldavia, 60 partecipanti" (in Italian). Archived from the original on January 11, 2013.
  29. "I Paesi partecipanti ad EXPO 2015: EGITTO" (in Italian). Archived from the original on June 13, 2012. Retrieved May 31, 2012.
  30. "Expo taglia il traguardo delle 128 adesioni | Expo Milano 2015" (in Italian). Expo2015.org. Archived from the original on October 3, 2013. Retrieved 2013-09-24.
  31. "The number of official participants to EXPO Milano 2015 rises to 98". Expo 2015 S.p.A. September 20, 2012. Archived from the original on October 3, 2012. Retrieved 2012-10-03.
  32. "I Paesi partecipanti ad EXPO 2015: GABON" (in Italian). Archived from the original on May 27, 2012. Retrieved May 31, 2012.
  33. "The number of Official Participants to Expo Milano 2015 rises to 96". Expo 2015 S.p.A. September 12, 2012. Archived from the original on September 24, 2012. Retrieved October 3, 2012.
  34. "The number of Official Participants to Expo Milano 2015 rises to 95". Expo 2015 S.p.A. September 6, 2012. Archived from the original on October 3, 2013. Retrieved October 3, 2012.
  35. "Expo 2015: si' anche da Haiti, adesioni a quota 76" (in Italian). Archived from the original on September 27, 2013.
  36. "I Paesi partecipanti ad EXPO 2015: IRAN" (in Italian). Archived from the original on June 11, 2012. Retrieved May 31, 2012.
  37. "Expo 2015: Bracco confermata presidente, entra Dal Verme" (in Italian). Archived from the original on September 28, 2013.
  38. "Expo 2015: quota 71 adesioni con il Kirghizistan" (in Italian). Archived from the original on November 27, 2015. Retrieved May 31, 2012.
  39. "La Crónica de Hoy | Confirma México su participación en Expo 2015 de Milán". Cronica.com.mx. April 12, 2013. Archived from the original on April 30, 2013. Retrieved September 24, 2013.
  40. "Il Marocco annuncia l'adesione a Expo Milano 2015 | Expo Milano 2015" (in Italian). Expo2015.org. Archived from the original on March 30, 2014. Retrieved March 27, 2014.
  41. "Siamo a 61 partecipazioni" (in Italian). Archived from the original on December 17, 2011.
  42. "Expo 2015: firmato protocollo per regolarita' e sicurezza nei cantieri" (in Italian). Archived from the original on June 23, 2015. Retrieved May 31, 2012.
  43. "Expo 2015: Letta, soddisfatto per adesione della Polonia". ASCA.it. Archived from the original on December 15, 2013. Retrieved December 6, 2013.
  44. "Procede a passo deciso l'avventura di Expo Milano 2015" (in Italian). Archived from the original on December 17, 2011.
  45. "Romania signs the contract to join Expo Milano 2015 | Expan Milano 2015". Archived from the original on December 13, 2013. Retrieved December 13, 2013.
  46. "Expo Milano 2015 a quota 134 adesioni | Expo Milano 2015". Expo2015.org. September 30, 2013. Archived from the original on December 11, 2013. Retrieved 2013-12-06.
  47. "Bit Milano: San Marino conferma presenza ad Expò" (in Italian). Archived from the original on May 28, 2011.
  48. "Anche l'India e la Mongolia parteciperanno a Expo 2015" (in Italian). Archived from the original on January 13, 2013.
  49. "Expo:arriva adesione Spagna, è ventesimo Paese" (in Italian). Archived from the original on July 20, 2012.
  50. "Arriva dal Turkmenistan l'adesione numero 137 a Expo Milano 2015 | Expo Milano 2015". Expo2015.org. Archived from the original on December 11, 2013. Retrieved 2013-12-06.
  51. "Anche il Regno Unito a Expo Milano 2015: raggiunta quota 135 adesioni | Expo Milano 2015". Expo2015.org. Archived from the original on December 11, 2013. Retrieved 2013-12-06.
  52. "United States of America". Archived from the original on May 12, 2015. Retrieved May 8, 2015.
  53. "Expo: Uruguay 13esimo Paese ad aderire ufficialmente" (in Italian). Archived from the original on March 18, 2011.
  54. "Countries | Expo Milano 2015". Archived from the original on October 9, 2013. Retrieved March 19, 2014.
  55. "Participant Countries | Expo Milano 2015". Archived from the original on September 24, 2015. Retrieved May 21, 2014.
  56. "Civil Society Organizations". Archived from the original on May 16, 2015. Retrieved May 8, 2015.
  57. "EU signed up for EXPO MILANO 2015 | Expo Milano 2015". Archived from the original on December 13, 2013. Retrieved December 13, 2013.
  58. "The United Nations participating in Expo 2015 | Expo Milano 2015". Archived from the original on November 1, 2013. Retrieved October 30, 2013.
  59. "Corporate". Archived from the original on October 21, 2015. Retrieved November 4, 2015.
  60. "Partners | Expo Milano 2015". Archived from the original on April 12, 2015. Retrieved April 9, 2015.
  61. Expo 2015 S.p.A. "Fruits and Legumes - Expo Milano 2015". EXPO. Archived from the original on May 12, 2015.{{cite web}}: CS1 maint: numeric names: authors list (link)
  62. "Trenitalia/Official Global Rail Carrier" (in Italian). Archived from the original on February 12, 2015.
  63. "Granarolo partner of Palazzo Italia". Archived from the original on March 20, 2015. Retrieved September 26, 2014.
  64. "Swatch & Expo Milano 2015". Swatch. March 13, 2015. Archived from the original on December 21, 2021. Retrieved February 11, 2018 via YouTube.
  65. "Swatch & Expo 2015: Official Watch & Timekeeper Sponsor". Swatch. March 4, 2015. Retrieved February 11, 2018.
  66. "Swatch is the Official Watch & TimeKeeper of Expo Milano 2015". Expo Milano 2015. March 12, 2015. Archived from the original on February 11, 2018. Retrieved February 11, 2018.
  67. "Papa Francesco si arrabbia per i soldi spesi dal Vaticano per l'Expo" [Pope Francis angered by the money spent by the Vatican on the Expo]. Diretta News (in Italian). April 27, 2015. Retrieved May 2, 2015.
  68. "After the Crocoburger, at Expo arrived the Zebraburger". Archived from the original on September 24, 2015. Retrieved September 6, 2015.
  69. Eisner, Ken (January 11, 2017). "Supercook Massimo Bottura feeds the hungry in Theater of Life". Georgia Straight. Retrieved January 13, 2017.
  70. "VeryBello!". verybello.it.
  71. "2015 Milan". Retrieved January 29, 2021.

Share this article:

This article uses material from the Wikipedia article Expo_2015, and is written by contributors. Text is available under a CC BY-SA 4.0 International License; additional terms may apply. Images, videos and audio are available under their respective licenses.