Svensk_Damtidning

<i>Svensk Damtidning</i>

Svensk Damtidning

Women's magazine in Sweden


Svensk Damtidning (Swedish: Swedish Women's Weekly) is a weekly women's magazine published in Sweden since 1889. The magazine is headquartered in Helsingborg.

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History and profile

The magazine was established in 1889.[1][2] Svensk Damtidning is part of Aller Media and is published by Aller Media AB on a weekly basis.[3] Its headquarters is in Helsingborg.[3]

During the initial period, Svensk Damtidning targeted all women without a special reference concerning social class, but later it was called a royal lifestyle magazine due to its focus[4] as, from the 1970s, it began to cover celebrity news and focus on the news about the European royal families.[2] Its audience is women aged between 20 and 49.[3]

Men's magazine, Café, is one of its sister magazines.[5]

Svensk Damtidning was named by the Swedish Magazine Publishers Association as the magazine of 2014 in Sweden.[6]

Just after one year after its publication Svensk Damtidning became the second best-selling women's magazine in Sweden.[1] In 2007 the magazine sold 139,00 copies making it the eighth largest magazine in the country.[7] Both in 2011 and in 2013 the magazine was the sixth best-selling magazine in Sweden. The 2011 circulation of the magazine was 145,600 copies.[8] Its circulation was 144,600 copies in 2013.[9]


References

  1. Ulrika Holgersson (2007). "Constructions of Class in Swedish Women's Magazines at the Beginning of the 20th Century". 5dok. Retrieved 2 April 2017.
  2. Therése Andersson (2012). "Fashioning the fashion princess: mediation—transformation—stardom". Journal of Aesthetics & Culture. 4: 5331. doi:10.3402/jac.v4i0.5331.
  3. "Svensk Damtidning". Adnative. Retrieved 2 April 2017.
  4. "Madeleine reveals royal baby's gender: report". The Local. 30 October 2013. Retrieved 2 April 2017.
  5. "Alla vinnare". Sveriges Tidskrifter (in Swedish). 20 November 2020. Retrieved 7 October 2023.
  6. Eva Harrie, ed. (2009). The Nordic Media Market (PDF). Gothenburg: Nordicom.
  7. "Top ten titles by circulation 2011". Nordicom. Retrieved 2 April 2017.
  8. "Top ten titles by circulation 2013". Nordicom. Retrieved 2 April 2017.

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