Direct-to-consumer advertising works at selling drugs. A new study shows, though, that it may not work so well at promoting treatments that are significantly better than other options.

Could Google’s undisputed dominance as a search engine come under threat from AI?

A book on the Klaxon automobile horn shows how consumers are led toward technological solutions for the problems technology creates.

In places around the world that lack restrictions to combat the problem, tobacco companies are using marketing strategies aimed at children, like displaying tobacco products at kids’ eye level.

Ads use music, colour and emotion to stress the sustainability of what they’re selling: even when the reality isn’t as attractive.

Tests found PFAS in school uniforms, pillows, upholstered furniture and several other items that are often next to children’s skin and near their noses and mouths.

Twitter, more than other social media platforms, fosters real-time discussion about events as they unfold. That could change now that Musk has gained control of the company.

Twitter, more than other social media platforms, fosters real-time discussion about events as they unfold. That could change if Musk gains control of the company.

A combination of volume, technology and financial need has opened the door to sleazy and dangerous advertisements on reputable websites.

Facebook tracks your activity online to identify your interests, but doesn't take context into account. That can result in some odd targeted ads.