Brands can get political, say more marketing leaders

Survey results show that marketing leaders are more open to their brands getting political. Here are some other trends in the field, as well.

Duke University • futurity
Sept. 4, 2019 ~5 min

Gun retailers could help prevent suicide

Many gun retailers in Washington state say they'd be willing to train employees to spot those at risk of suicide.

Kim Eckart-Washington • futurity
Aug. 22, 2019 ~7 min


Who wins and who loses when airlines form alliances?

International airline alliances can save connecting passengers money on airfare. But those flying nonstop may not be so fortunate.

Heather Ashbach-UC Irvine • futurity
July 29, 2019 ~3 min

10 things that make trendy brands ‘cool’

How do brands build a "cool" image? What makes cool brands fall off? New research identifies the 10 factors that matter most.

Greta Guest-Michigan • futurity
July 21, 2019 ~4 min

Fake resumes root out real hiring bias

The way firms rate fake resumes sheds light on the way conscious and unconscious bias shapes who gets the job.

Caroline Pennartz-Penn • futurity
July 19, 2019 ~11 min

How does your productivity stack up?

Survey results and research by MIT Sloan’s Bob Pozen reveal common habits and skills among highly productive managers.

MIT Sloan Executive Education • mit
July 16, 2019 ~5 min

Doctor burnout costs health care system $4.6 billion a year, Harvard study says

Physician burnout is costing the U.S. health care system an estimated $4.6 billion annually, according to new research from an international team led by a Harvard Business School researcher.

Alvin Powell • harvard
July 12, 2019 ~4 min

‘Nice people finish last’ with investors, ‘Shark Tank’ shows

To study how investors judge pitches, researchers used an odd laboratory: the TV show "Shark Tank."

Jill Young Miller-Washington U. • futurity
June 28, 2019 ~4 min


Value of manufacturing to UK economy significantly underestimated, report claims

The economic value of manufacturing to the UK is being underestimated in official statistics, potentially by as much as half, presenting significant issues for policymakers, according to a new report from the University of Cambridge.

Cambridge University News • cambridge
June 12, 2019 ~5 min

Maybe big businesses aren’t so bad at innovation

Conventional wisdom says Crest Whitestrips never should have happened because big companies lag at innovation. Not so, research finds.

Kurt Greenbaum-WUSTL • futurity
June 6, 2019 ~5 min

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