The 27 Club isn’t true, but it is real − a sociologist explains why myths endure and how they shape reality

Famous musicians and artists aren’t necessarily more likely to die at 27. But the story that they do shapes how we perceive history and reality.

Zackary Okun Dunivin, Postdoctoral Fellow in Communication, University of California, Davis • conversation
Nov. 4, 2024 • ~7 min

Why do people have different tastes in music? A music education expert explains why some songs are universally liked, while others aren't

Lots of factors can influence your music taste, from your age and where you’re from to the personality traits you have.

Jane Kuehne, Associate Professor of Music Education, Auburn University • conversation
Jan. 22, 2024 • ~8 min

Music streaming: listening to playlists drives down the revenue of smaller artists

Most of your Spotify subscription fee goes to pop stars in curated playlists – even if you never listen to them.

Amelia Fletcher, Professor of Competition Policy, University of East Anglia • conversation
March 26, 2021 • ~7 min

Audio cassettes: despite being 'a bit rubbish', sales have doubled during the pandemic – here's why

Cassette tapes are in again – and this time, it's smaller artists who look likely to gain.

Iain Taylor, Lecturer in Music Industries, Birmingham City University • conversation
March 19, 2021 • ~7 min

6 feet may not keep musicians safe during the pandemic

A new study looks at the droplets musicians exhale on stage to figure out how to keep performers and audiences safe during the COVID-19 pandemic.

Jade Boyd-Rice • futurity
Oct. 8, 2020 • ~8 min

6 feet may not keep musicians safe during the pandemic

A new study looks at the droplets musicians exhale on stage to figure out how to keep performers and audiences safe during the COVID-19 pandemic.

Jade Boyd-Rice • futurity
Oct. 8, 2020 • ~8 min

/

1