Ads use music, colour and emotion to stress the sustainability of what they’re selling: even when the reality isn’t as attractive.
Great sporting feats are often achieved when an elite athlete is ‘feeling the flow’.
Being a parent can be tricky, and many turn to parenting guides for help in figuring out what to do. Two human development scholars have tips for picking a book that will be useful for you.
Social psychology researchers found that people commonly exaggerate the presence of certain groups – including ethnic and sexual minorities – because they perceive them as ideologically threatening.
Psychologists know babies can form memories soon after birth. So why can’t people remember anything that happened to them before around age 2? A child development expert describes possible reasons.
Go easy on your friend next time they forget about the plans you made or the favour they promised.
Bed bugs are pretty much universally reviled. But a public health entomologist explains how – while potentially traumatizing to deal with – they aren’t likely to make you sick.
Bedbugs are pretty much universally reviled. But a public health entomologist explains how – while potentially traumatizing to deal with – they aren’t likely to make you sick.
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