Flight shame – how the campaign that persuaded Swedes to give up flying could capitalise on COVID-19
The Swedish 'flight shame' campaign was a runaway success. We asked those it affected how it influenced their travel behaviour.
Avit K Bhowmik, Assistant Professor, Karlstad University, and Research fellow in Planetary Boundaries Research Network, Stockholm University •
conversation
July 27, 2020 • ~7 min
July 27, 2020 • ~7 min