lurid
adjective
[ ˈl(j)ʊərɪd ]
• unpleasantly bright in colour, especially so as to create a harsh or unnatural effect.
• "lurid food colourings"
Similar:
brightly coloured,
bright,
over-bright,
brilliant,
glaring,
fluorescent,
flaming,
dazzling,
vivid,
intense,
showy,
gaudy,
loud,
Origin:
mid 17th century (in the sense ‘pale and dismal in colour’): from Latin luridus ; related to luror ‘wan or yellow colour’.