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motto noun [ ˈmɒtəʊ ]

• a short sentence or phrase chosen as encapsulating the beliefs or ideals of an individual, family, or institution.
• "the family motto is ‘Faithful though Unfortunate’"
Similar: maxim, saying, proverb, aphorism, adage, saw, axiom, formula, expression, phrase, rule, dictum, precept, epigram, gnome, slogan, catchphrase, watchword, byword, cry, battle cry, truism, cliché, platitude, apophthegm,
• a phrase which recurs throughout a musical work and has some symbolical significance.
• "they were developing the use of leitmotifs or mottoes that appear throughout an opera"
Origin: late 16th century: from Italian, ‘word’.


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