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nouveau riche noun [ ˌnuːvəʊ ˈriːʃ ]

• people who have recently acquired wealth, typically those perceived as ostentatious or lacking in good taste.
• "the long-term wealthy and the nouveau riche came flocking to Saint Laurent's show"
Similar: the new rich, parvenus, arrivistes, upstarts, social climbers, vulgarians,

nouveau riche adjective

• relating to or characteristic of the nouveau riche.
• "nouveau-riche social climbers"
Origin: French, literally ‘new rich’.


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