patronage
noun
[ ˈpatr(ə)nɪdʒ ]
• the support given by a patron.
• "the arts could no longer depend on private patronage"
Similar:
sponsorship,
backing,
funding,
financing,
philanthropy,
promotion,
furtherance,
help,
aid,
assistance,
support,
guaranty,
encouragement,
championship,
advocacy,
defence,
protection,
guardianship,
aegis,
auspices,
• the power to control appointments to office or the right to privileges.
• "recruits are selected on merit, not through political patronage"
• a patronizing or condescending manner.
• "a twang of self-satisfaction—even patronage—about him"
Similar:
condescension,
patronizing,
deigning,
stooping,
disdain,
disrespect,
scorn,
contempt,
mockery,
snobbery,
snobbishness,
patronization,
• the regular custom attracted by a shop, restaurant, etc.
• "the direct train link was ending because of poor patronage"
• the rights and duties or position of a patron.
Origin:
late Middle English: from Old French, from patron ‘protector, advocate’ (see patron).
