Survey gauges trust in gene-edited foods

Gene-edited foods won't require labels when they show up in US grocery stories. That may be right, but what if consumers feel betrayed?

Rachel Cramer-Iowa State • futurity
June 29, 2022 ~10 min

Prep yourself for another year of supply chain issues

An economist explains the causes behind product shortages and supply chain problems. He also says that they won't end anytime soon.

Peter Iglinski-Rochester • futurity
June 28, 2022 ~11 min


Blue light: what we do and don't know about the damage it causes our skin

What you need to know about blue light protection lotions.

Karl Lawrence, Post Doctoral Researcher, Photobiology, King's College London • conversation
June 20, 2022 ~7 min

Edible QR code reveals if whiskey is fake

An edible QR code could one day offer a way to spot fake whiskey and could even be a step toward dealing with counterfeit medications.

Matthew Oates-Purdue • futurity
June 6, 2022 ~6 min

What’s the best place for an EV charging station?

What's the best place for an electrical vehicle charging station? A new model shows it may depend on who you ask.

Matt Shipman-NC State • futurity
June 6, 2022 ~4 min

Genetic paparazzi are right around the corner, and courts aren't ready to confront the legal quagmire of DNA theft

Both Macron and Madonna have expressed concerns about genetic privacy. As DNA collection and sequencing becomes increasingly commonplace, what may seem paranoid may instead be prescient.

Yaniv Heled, Associate Professor of Law, Georgia State University • conversation
June 3, 2022 ~8 min

8 tips to get you through the baby formula shortage

A national shortage of baby formula has many parents worried. Two pediatricians offer some tips on how to safely navigate the crisis.

Carrie MacMillan-Yale • futurity
May 20, 2022 ~13 min

Profitable franchises need growth and termination

Research on successful franchises indicates the need for occasional termination, or cutting ties with a franchisee.

Rachel Cramer-Iowa State • futurity
May 20, 2022 ~7 min


Using ‘science’ to market cookies and other products meant for pleasure backfires with consumers

New research found that consumers were less likely to buy a product associated with pleasure if marketers emphasized it was developed with science.

John Costello, Assistant Professor of Marketing, University of Notre Dame • conversation
May 12, 2022 ~5 min

Different social posts engage loyalty program members

New research clarifies how loyalty programs affect customers' engagement with a company's social media.

Matt Shipman-NC State • futurity
May 10, 2022 ~7 min

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