FDA and consumers might go for ‘cell-based seafood’ label

New research identifies a possible terms for food made from the cells of fish or shellfish, rather than whole animals: cell-based seafood.

Todd Bates-Rutgers • futurity
July 29, 2020 ~6 min

Tags: sustainability food fish marketing meat consumers society-and-culture earth-and-environment

When companies get political, 4 factors affect profit

The impact of corporate sociopolitical activism on a company's bottom line depends on how the activism aligns with key groups, research finds.

Andy Ober-U. Arizona • futurity
July 7, 2020 ~8 min

Tags: business politics marketing money consumers featured society-and-culture

Python skin jackets and elephant leather boots: How wealthy Western nations help drive the global wildlife trade

The COVID-19 pandemic has cast a harsh light on global commerce in wildlife. But many accounts focus on demand from Asia, ignoring the role of US and European consumers.

Candace Famiglietti, Doctoral Student, Global Governance and Human Security and Research Associate, Center for Governance and Sustainability at John W. McCormack Graduate School of Policy and Global Studies, University of Massachusetts Boston • conversation
June 19, 2020 ~10 min

Tags:  covid-19  marketing  europe  united-states  animal-welfare  wildlife-trade  wildlife-trafficking  asia  consumers  luxury-goods  fashion-industry

In-person ‘retail therapy’ may be gone for good

"I'm seeing little likelihood of consumers embracing shopping in a physical environment to the extent that they did pre-pandemic."

Pat Harriman-UC Irvine • futurity
June 4, 2020 ~6 min

Tags: covid-19 marketing economy money consumers featured society-and-culture

'Plastic-free' fashion is not as clean or green as it seems

While natural fibre textiles like cotton have generated an environmentally friendly reputation in recent years they might be just as bad as microplastic textiles like polyester and Nylon.

Kieran Phelan, PhD Researcher in economic geography, University of Nottingham • conversation
June 2, 2020 ~6 min

Tags: sustainability environment marketing fashion cotton sustainable-fashion

Drink labels are too tricky about juice vs. junk

Juice labels make it too hard for parents to sort out what's actually from fruit and what's full of sugar, research finds.

Rachel Harrison-NYU • futurity
April 17, 2020 ~6 min

Tags: sugar food marketing childrens-health fruit health-and-medicine

Why companies shouldn’t label clothes ‘adaptive’

"Calling an item of clothing adaptive can alienate and exclude people living with disabilities."

Sheena Rice-Missouri • futurity
Feb. 6, 2020 ~3 min

Tags: language marketing disabilities consumers health-and-medicine clothing

Marketing tool measures PR in good times and bad

A new tool can help organizatons check up on their relationships with public stakeholders, which can help public relations and marketing in times of crisis.

Matt Shipman-NC State • futurity
Jan. 3, 2020 ~3 min

Tags: business marketing communications society-and-culture public-relations

Menthol cigarette restrictions could hike cost, cut use

"Targeting the tobacco retail environment is rapidly emerging as the next frontier in tobacco control."

Neil Schoenherr-WUSTL • futurity
Sept. 13, 2019 ~3 min

Tags: retail smoking tobacco marketing consumers health-and-medicine cigarettes

How ‘retargeted’ ads get you to buy stuff online

Retargeted ads are why searching for a product inundates you with ads wherever you go online. New research clarifies how this tactic works.

Stanford • futurity
Sept. 9, 2019 ~6 min

Tags: business internet marketing consumers society-and-culture

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