The simplified formula of "more attention equals more desire" doesn’t seem to apply to established relationships, researchers find.

Men and women are good at judging their own attractiveness, and tend to partner up with people who are similarly attractive, researchers find.

Previously unknown details about microscopic mating rituals may offer clues to a larger understanding of the genetic mechanisms of attraction

"...much of the anthropological work on human mating patterns are based on only people's preferences. This research focuses on people's actions."

Having a "sexy mindset" can make potential partners seem more attractive and reduce fears of rejection, researchers report.

New research on giving shows that "people who are perceived as more attractive are more likely to give and givers are seen as more attractive."